Corrections or additions?
Between the Lines
The same team that puts out this newspaper also
publishes
the U.S. 1 Business Directory. Get us in a good mood and we will tell
you that doing this 256-page plus annual directory is every bit as
much fun as writing and editing an exciting cover story. Every bit.
Are we telling the truth? Almost. The pursuit of information is always
exciting. And a story is read just once, but the names, addresses,
and business descriptions are used over and over again. And it’s an
impressive volume — more than 5,000 companies in Central Jersey,
organized alphabetically and by business type — with many more
details than a telephone book. We’re proud of it, and when the
directory
is finished, we like to use it ourselves.
But would we say that “directories are lots of fun” three
weeks from now? Probably not. It gets pretty busy around here during
February. This week, for instance, we are faxing out and mailing the
nearly 5,000 directory forms requesting information. These one-page
faxes ask firms to confirm their listing information.
Please return your form promptly! If you are new to the area or
otherwise
don’t receive a coupon from us, use the one printed on page 43 of
this issue. If our fax is busy, please try again. And if you are a
retailer, restaurateur, or health and fitness provider, please be
patient. We have other directories later in the year for you.
If you have a question about the category in which we have placed
your company, call our FaxBack service, 609-452-7000, and request
Document 5101 to see our directory categories. Categories,
incidentally,
are the great black hole of directory publishers — see some of
our noble competitors to find out what happens when you don’t
constantly
evaluate category selections in this fast-moving, information-age
economy. We have added new categories this year for software
developers
and consultants, pharmaceutical contract research organizations, and
for Internet service providers, differentiating them from Internet
consultants and web page designers.
March 18 is the delivery date for the U.S. 1 Directory. Every business
on our regular delivery route will get one copy, and extra copies
will be on sal. On that day, we’ll be ready to say it once more: Yes,
we’re having fun.
BY ADVERTISING my skills in your newspaper’s for-free job wanted
classifieds,
I secured a position as administrative manager with a commercial real
estate firm in Princeton. I would like to thank everyone at U.S. 1
for making this possible.
Bonnie Berkowitz
Editor’s note: See the Jobs Wanted section on page 56 forinformation in placing your free job wanted ad.MANY PEOPLE called to come to the Steinway Society’s MasterClass in response to the very fine Preview article on AlexanderFiorillo(January 14). It was proudly displayed on a poster at the MasterClass.It was a treat to work with Elaine Strauss — a gifted writer andso knowledgeable about music. We appreciate the great publicity.Mari Molenaar, presidentSteinway SocietyTop Of PageoutIt will contain listings of companies from Princeton to Trenton toNew Brunswick, from as far west as Hopewell to as far east as Exit8A. Companies are divided into 32 categories and 176 sub categoriesand show a detailed description of each firm’s products and servicesplus the names of the president or owner. Many listings will havehuman resource and purchasing contacts, revenues, staff size, andsquare footage for a particular location.The truth as we know it — or as we would like it to be.Previous StoryCorrections or additions?This page is published by PrincetonInfo.com— the web site for U.S. 1 Newspaper in Princeton, New Jersey.

