Corrections or additions?
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October 24, 2001 edition of U.S. 1 Newspaper. All rights
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Management Moves: Senesco’s New CEO
It looks as if Senesco Technologies is getting itself
ready for action, whether to be acquired or to make another major
move. Bruce C. Galton, an experienced biotech executive, is the new
president and CEO at this company founded by Malcolm Forbes’
son-in-law, Philip Escaravage.
Galton replaces both Ruedi Stalder, a banking executive who was CEO
but who retains his post as board chairman, and Steven Katz, who was
president and chief operating officer. Steven Katz now has a
director’s
position and Escaravage is no longer on the board.
Galton had been president and COO at Annovis Inc., recently sold to
Transgenomics Inc., and he founded Cistron Biotechnology, which went
public and was successfully sold. Annovis marketed chemicals for DNA
synthesis and modified oligonucleotides for diagnostic and
therapeutics
research.
Senesco was founded on Chambers Street but moved to New Brunswick
in May and now has a staff of four, plus scientists in Canada. The
three-year-old gene discovery firm announced on June 14 that it has
achieved its goal, to extend the shelf life of cut carnations. It
hopes to enhance the quality and productivity of fruits, flowers,
vegetables, and agronomic crops by controlling senescence in plants.
This technology is the focus of John E. Thompson, a University of
Waterloo, Ontario, researcher who is executive vice president at
Senesco
and also serves on its board of directors.
Senesco Technologies Inc. (SENO), 303 GeorgeStreet,Suite 420, New Brunswick 08901. Bruce C. Galton, president and CEO.732-296-8400; fax, 732-296-9292. Home page: www.senesco.comTop Of PageManagement Moves: TDAChip Vaughn, president of the board of directors of the TrentonDowntownAssociation, says David Schure, the organization’s executive director,resigned on October 18. The TDA is a non-profit managementorganizationfor the downtown Trenton Special Improvement District (U.S. 1, October17).Vaughn says the board “humbly” asked for Vaughn’s resignation.He declined to give a reason for the board’s action, saying: “Itdeals with people’s lives. It’s confidential.”Schure, a resident of Princeton Township, was appointed to the topspot at TDA five years ago. He holds a graduate degree in preservationplanning from Columbia, and joined TDA after working for the NationalTrust for Historic Preservation.Vaughn says TDA’s board is not yet interviewing for a replacement.Trenton Downtown Association, 23 East State Street,Trenton 08608. 609-393-8998; fax, 609-396-4329.Top Of PageStart-Ups: Mediation LawFor Carl Cangelosi’s first midlife crisis, at age 58,he bought a BMW motorcycle and set out with four friends for a5,000-miletrip from Denver to the rest of the U.S.A. Now he has fastened upona third, new career, as a mediation attorney.”I like the mental stimulation,” he says. “What I likeabout mediation is that you don’t have to come up with a solution.When I ran corporations, there was the stress of hiring and firingpeople and being worried about the bottom line. As a mediator youare just a facilitator. You need a lot of skills to do it but youare not deciding for them.”The former general counsel of GE Americom, Cangelosi grew up in ElkinsPark, a suburb of Philadelphia, where his stepfather was a hidebroker.After majoring in political science at Georgetown University, Classof 1964, and earning his law degree from Boston College, he workedat the Federal Communications Commission, joined RCA in 1971, andbecame general counsel of the company known as RCA Americom. WhenGE bought the firm in the mid 1980s, he stayed for several years asgeneral counsel of GE Americom. Then he became president and CEO ofMicroNet, a tower and teleport owner near Doylestown.He sold that company to American Tower and worked as CEO of the ATCTeleports in Alexandria but left two years ago to do communicationsconsulting group. “Frankly,” Cangelosi says, “I got tiredof the communications business. I have been interested in mediationfor a number of years and have been doing it as a volunteer inPlainsboroand South Brunswick. Every Monday I volunteer to settle civil casesfor Middlesex County in New Brunswick.” He shares an office withhis wife, Margaret, who has a practice under the name of PrincetonPsychotherapy Group.He considers this his third career, one that he could pursue in hisretirement years. “I can’t retire. It is too boring. Volunteeringis one way to build skills. Now I am trying to grow the mediationpractice on my own.” He belongs to the New Jersey of ProfessionalMediators.Cases in Special Civil Court can range from $2,000 to $10,000. Amongthe knottiest was whether the defendant would pay a large bill forveterinary services for a deceased pet. But most are boringneighborhooddisputes, such as too much noise, or an incessantly barking dogs.”She does her wash at 2 o’clock in the morning.” Or “herdog barks for half an hour at a time.””A lot of lawyers are mediators, but I am not sure that lawyersare the best mediators. They tend to be too directed. They say, `theanswer is clear in my mind.’ I think running the business helped mea lot more than the legal side. Even in running corporations, youare trying to facilitate solutions between your staff members.”New Jersey Mediation Group, 33 State Road, SuiteH, Princeton 08540. Carl Cangelosi. 609-275-1352. E-mail:ccangelosi@ix.netcom.comHome page: www.njmediation.orgTop Of PageTelemarketing: Direct ReachTelemarketers and dentists are equally welcomed. Fewof us are happy to get the call in the middle of dinner time askingus to take out a new credit card.Still, telemarketing continues. “I find that most businesses haveto do telemarketing. It is the most cost-effective direct way to reachyour market,” says Amanda J. Puppo, who has opened her owntelemarketingservice, MarketReach. Many businesses don’t like get calls themselves,but they realize word of mouth is probably not sufficient.Big companies hire their own telemarketers, and national firms likeRMH and Juno are an outsourcing option, but Puppo — based inCranbury— believes small companies can do a better job. “Thecompetitionis not fierce,” says Puppo. “I’m looking to help businesseswith their telephone marketing solutions, whether business to businessappointment setting, lead generation, or list qualification.”List qualification might involve taking a list and finding the nameof the particular title and person (say, purchasing manager ormarketingdirector) in each company. “A list that is eight months old mightneed updating, because titles change,” says Puppo.”I am your sales arm, the employee you don’t have to hire. Soyour sales people can do what they are supposed to do, which is getin front of people,” she says.A graduate of State University of New York, Class of 1997, Puppo grewup in Long Island, where her father was a police officer. She workedfor a marketing company and ADP before opening the business.Anyone can do telemarketing but those who are earning just $7 to $8are probably not sufficiently motivated to deliver quality leads,Puppo believes. “It takes more skill to get four names and titlesthan to get one name,” she points out. “If I give you sixqualified appointments, and you can close one, that is worththousands?And you might have paid me $450.”MarketReach, 531 Windsor Commons, Cranbury 08512.Amanda J. Puppo, president. 609-448-6364.Top Of PageNew in TownEmpire Corporate Federal Credit Union, 1095Cranbury-SouthRiver Road, Suite 11, Jamesburg 08831. Jeanne Cline, operationsmanager.609-395-8650; fax, 609-395-9424. Home page: www.empirecorp.org.In August Empire Corporate relocated its New Jersey office from Route33 to Forsgate Technical Center, and it celebrated a re-opening openhouse on Monday, October 22. A $4 billion financial institution, itis based in Albany, New York. It provides wholesale investment,credit,payment, and correspondent services to more than 1,000 credit unionsin the Northeast; this branch serves more than 275 credit unions inNew Jersey.Top Of PageDownsizingOnepath Networks, 600 College Road East, Suite3400, Princeton 08540. Mike Horowitz, senior director of marketing.609-514-1800; fax, 609-514-1881. Www.onepathnet.comDavid Stehlin has left his post as CEO of Onepath Networks (formerlyFoxcom) and Mike Horowitz, marketing director, is now in charge ofthis office. The company has sublet 40 percent of its space, and about3,000 feet remain. Onepath Networks has about 15 people in the UnitedStates, half (7) at this location, and about 75 people worldwide.Howard Loboda, founder, is again the CEO.”In order to preserve capital, the company was downsized. Webecamemore development oriented, and it made sense to shift the headquartersback to Jerusalem,” says Horowitz.The privately-held Israeli company was established to design,manufacture,and market broadband fiberoptic transmission systems and has movedfrom a focus on video to full convergence. “We had a two-prongedstrategy, one for multiple dwelling units with video, data, andconvergenceproducts. The other piece was fiber to the home technology, theso-called`last mile,’ and that has been deferred,” says Horowitz.OnePath Networks remains active in the satellite communicationsbusiness,with such clients as DualStar, Hughes, Pan Am Sat, Southwest Belland Vyvx.Anne Sweeney Public Relations, 3261 Cypress Court,Monmouth Junction 08852. 732-329-6000. Home page:www.annesweeneypr.comTen years after opening a public relations office in Rocky Hill, AnneSweeney has moved her office to Monmouth Junction. This agency thatrepresents travel-related companies has as its clients London’s RoyalGarden Hotel and Queen Elizabeth II Conference Centre, BritishAntiquesDealers Association Fair, and MarketFair.Top Of PageDeathsOnsy Zaher Youakim, 56, on October 15. He worked withOSI in West Windsor.Previous StoryCorrections or additions?This page is published by PrincetonInfo.com— the web site for U.S. 1 Newspaper in Princeton, New Jersey.
