Corrections or additions?
This article by Barbara Fox was prepared for the July 17, 2002 edition of U.S. 1 Newspaper. All rights reserved.
Your Next Job By VideoCam
The technology to do videoconferencing has been around
for four decades, but — with everyone aggravated by the difficulties
of air travel, it is coming into its own. A particularly ripe area
for this technology is recruiting. Why pay thousands of dollars to
bring candidates to your site, only to find that you don’t like their
Tom McKeever, right, has licensed the Princeton and Manhattan
areas of a national videoconferencing company to tap this recruiting
market. He has opened an office for Vexcorp (Video Exchange Professionals)
at Lawrence Commons on 3371 Route 1 South. Vexcorp hosts an open house
on Thursday, July 17, from 4 to 8 p.m. It is free and everyone is
invited. For the Florida-based firm, which so far has 31 offices nationwide,
McKeever will concentrate on professional services — recruiting
for medical, legal, and technical professionals — and digital
"Some of our clients will be hospitals for whom we will recruit
nurses and doctors," says McKeever. "Let’s say a nurse from
Princeton wants to move to Florida. We do the interview and put it
on a CD-ROM. Then our recruiters find a hospital in Florida that is
interested in hiring a nurse with that skill set. They can play back
the CD-ROM interview instead of flying the nurse down." Then the
hospital’s HR person can go to a Vexcorp branch office and meet the
nurse in a real-time virtual interview.
McKeever grew up in Rahway where his parents, now deceased, worked
for Bond Bread (his father was a route driver) and RCA. After graduating
from William Patterson University in 1970, he did sales and marketing
for RCA in New York. He worked for a satellite earth station, Communications
Satellite Corporation, in Washington, D.C., then for Continental Telephone,
Automated Concepts Inc. Most recently he was vice president of sales
and marketing for RDA, a Philadelphia-based firm that recruited technology
professionals. He lives in Plainsboro with his wife, a marketing manager
for an Atlanta-based software company, and their two teenage boys.
McKeever has licensed both the Princeton and Manhattan territory.
McKeever started his business in January by perusing the commercial
real estate ads in U.S. 1, finally settling on the Lawrence Commons
space from Commercial Property Network broker Barry Blackwell. "I
needed something on the main thoroughfare with a lot of parking, a
professional-looking building that is easy to find." He also has
two addresses in Manhattan, one on West 35th street, near Penn Station,
and another at 150 Broadway, "a couple blocks from Wall Street
and a nine-iron shot from Ground Zero."
He is hiring. "You don’t need to have camera expertise, because
the set up is user friendly. Lots of companies are doing teleconferencing,
but I don’t know anybody that is doing exactly what we are doing,"
says McKeever. Even Kinko’s is getting into the act, although the
branch at Nassau Park won’t add that capability until the end of 2002.
"Kinko’s is taking a stab at doing teleconferencing, and employment
is one of the things they target, but we are professionals," McKeever
says, "and the quality of our video is as good as when you are
1 South, Lawrence Commons Suite 215, Lawrenceville 08648. Tom McKeever,
609-734-0005; fax, 609-734-9099. Home page: www.vexcorp.com
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