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Timely Books for Holiday Gifts

For the business colleague, boss, or person hard to

please, consider a gift of a book on investing, careers, or finance

by an author with a Princeton connection:

So What Are You Going to Do with That?: A Guide for M.A.’s

and Ph.D’s Seeking Careers Outside the Academy. Princeton

University

alumnae Maggie Debelius, Class of 2000, and Susan Elizabeth Basalla,

Class of 1997, provide tips to students and recent graduates on

marketing

their degrees. Here is an excerpt from a Booklist review:

"Last year, the Chronicle of Higher Education reported that the

number of tenure-track academic teaching positions had fallen and

would continue to decline. Citing this trend, Basalla and Debelius

warn that graduate students and faculty might now want to consider

the alternative job market. Both authors have successfully made a

transition to what they call the `post academic world.’ Basalla is

a medical journalist, and Debelius is an editor at an Internet

start-up.

They tailor standard job-hunting advice to those who are halfway to

graduation and suddenly wondering if teaching is the right choice.

Investing for Middle America: John Elliott Tappan and the

Origins of American Express Financial Advisors. Princeton resident

Carol Heher Peters, along with co-author Kenneth Lipartito, traces

the biography of the founder of Investors’ Diversified Services (IDS),

which was acquired by American Express in 1984. Here is an excerpt

from a Publishers Weekly review:

Tappan applied the smalltown and rural door-to-door sales techniques

of life insurance to agricultural banking and eventually branched

out into other investment products, including insurance. With products

tailored to the needs of small Midwestern investors and borrowers,

the company competed successfully with larger and less personal East

Coast institutions. Unlike other investment companies, IDS survived

the Depression with reputation and finances intact. It grew swiftly

during World War II as its salespeople spread throughout the armed

services and provided a home for savings in those cash-rich,

goods-poor

days.

The Essential John Nash. Editors Harold Kuhn and Sylvia

Nasar, author of A Beautiful Mind, present the story of West Windsor

resident John Nash, a Nobel Prize winner, in his own words. Kuhn is

professor emeritus of mathematics at Princeton University. He won

the 1980 von Neumann Prize in Theory for laying the foundations of

game theory and linear and non-linear programming.

In his preface, Kuhn offers personal insights on his longtime friend

and colleague; and in introductions to several of Nash’s papers, he

provides helpful scholarly context. This book is for the mathematician

on your gift list.

John Bogle on Investing: The First 50 Years. John Bogle,

Princeton Class of 1951, and one of the most influential investors

of the century, gives his alma mater credit for his career direction.

From his never-before-published Princeton thesis to more than two

dozen essays covering five decades of investing, the book is a 50-year

compendium of the work and wisdom of one of the world’s significant

investment gurus.

<B>Next: The Future Just Happened. Princeton alumnus

Michael Lewis, Class of 1982, visits improbable investment whizzes,

including a New Jersey teen-ager, for a look at business developments

in the over-heated decade just passed. Here is an excerpt of a

Publishers

Weekly review.

"Putting an engaging and irreverent spin on yesterday’s news,

Lewis (Liar’s Poker; The New, New Thing) declares that power and

prestige

are up for grabs in this look at how the Internet has changed the

way we live and work. Probing how Web-enabled players have exploited

the fuzzy boundary between reality and perception, he visits three

teenagers who have assumed startling roles: Jonathan Lebed, the

15-year-old

New Jersey high school student who made headlines when he netted

$800,000

as a day trader and became the youngest person ever accused of

stock-market

fraud by the SEC."

Girls: Ordinary Girls and Their Extraordinary Pursuits. Authors Jenny McPhee, Laura McPhee, and Martha McPhee are the

daughters

of Princeton photographer Pryde Brown and Pulitzer Prize-winning

author

John McPhee. The sisters traveled around the country interviewing

and photographing girls between the ages of 6 and 19 to see if they

are different from girls raised in the ’60s and ’70s.

Jenny, a writer and translator, recently completed her first novel,

The Center of Things. Laura, a professor of photography at the

Massachussetts

College of Arts, has written No Ordinary Land in collaboration with

Virginai Beahan. Martha, author of Bright Angel Time, is working on

her second novel.


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