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These stories were published in U.S. 1 Newspaper on October 28, 1998. All rights reserved.
Robert D. Frawley, Attorney at Law, 64 Maple Avenue, Morristown 07960. 973-451-1100; fax, 973-451-1115. E-mail: firstname.lastname@example.org.
"Maybe hanging around all the entrepreneurs has rubbed off," says Bob Frawley. The president of the New Jersey Entrepreneurial Association has left a big law firm and opened his own practice in Morristown. "It's something I've wanted to do for a while and decided to do in January. As with any new business, it always costs more money and takes more time than you originally plan," says Frawley. Though he will remain "of counsel" and keep an office in the Smith Stratton enclave on College Road, his main practice will be close to his Bernardsville home.
Frawley grew up in Point Pleasant, the grandson of an Irish trolley car driver and the son of an accountant. His brother heads the linguistics department at the University of Delaware. He majored in political science at Lehigh, Class of 1969, and went to Georgetown for law school. After a stint with a private practice that did patent law, he worked for a pharmaceutical lobbying organization in Washington, then had a series of in-house jobs, first for Beecham (now Smith Kline Beecham), then for Carter Wallace, and then for one person with three small public companies based in Branchburg.
"I thought here was my chance to get stock options so I could retire at 40," says Frawley. "But it was one of those jobs where you get five years experience in two years. One company went into bankruptcy, which precipitated my move into private practice." The other two firms, Hydromer Inc. and Biosearch Medical Products, are still in his client portfolio.
Frawley went to Stark & Stark in 1985, and to Hannoch Weisman's Trenton office in 1992. When that office split off in 1994 he moved to Smith Stratton Wise Heher and Brennan. From that base he became active in New Jersey Entrepreneurial Network, for which he is president. Smith Stratton will continue to be a sponsor of NJEN. Frawley does business and corporate law, transactions, family business, and emerging growth companies.
"It was important for me to have an office in Princeton, because I have been here since 1985, and I wanted to keep an affiliation with Smith Stratton. What I really wanted was the best of all worlds and I think I've got it," says Frawley. "I can take the kids (teenagers Meghan and Garrett) to school and still be in the office at 8:30 a.m."
The National Institute of Standards and Technology will collaborate with Orchid Biocomputer to develop a $3 million program for detecting polymorphic variations in DNA. If an affordable, flexible, universal chip were available, real-time analysis could detect toxic agents in biological warfare or infectious microbes in hospital settings.
Founded in 1995, Orchid aims to leverage the same technologies used to design computer chips to develop and commercialize micro-fabricated systems for chemistry and the biosciences.
For Orchid Biocomputer's trade shows and sales presentations, DCP made an eight-minute video, complete with 3-D animation, to explain the drug discovery technique of a "biochem lab on a computer chip."
The wireless communications firm spent $12.2 million to buy 181 new wireless airwave licenses in a government auction last week. These commercial mobile radio licenses are used for paging and for dispatch communications -- taxi or truck fleets. Intek Global makes dispatch communications equipment and operates wireless networks. It is working with the National Rural Telecommunications Cooperative to help build a dispatch network for 900 rural utilities. The corporate office moved from Moorestown to the Carnegie Center in September, 1997.
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Based in Parsippany, this pharmaceutical advertising company opened a branch in Langhorne to tap talent in the Philadelphia/Princeton/Delaware corridor but outgrew that and moved to Princeton. Founded in 1985 by Todd Mahoney, the firm is ranked as number four in the nation and number seven in its category worldwide. Larry Iaquinto heads this office, which specializes in cardiovascular and diabetes product advertising.
Iaquinto says the branch outgrew its Langhorne location during the first year and went from 8 to 101 employees in 2 1/2 years, with more than $14 million in revenue annually. Though he moved to Lenox Drive in October, 1997, he had to expand to 30,000 square feet last month. "We are the largest full service agency in the Princeton/Philadelphia/Delaware market," he says. "It is pretty unheard of in our industry to grow that quickly."
"Our key to growth was that, since we spun off, we had a good base of policies and procedures. We came down with two product assignments and have 65 now."
Iaguinto went to Glassboro State (now Rowan), Class of '74, and has an MBA from Ohio State. He was a sales representative for Searle, where he started the managed health care unit, and he worked in the United Kingdom in Cambridge for eight years. He is married and has four children.
Clients include Rhone Poulenc Rorer, Novartis, DuPont, Ascent Pharmaceutical (pediatric medicines), and Novo Nordisk. His competitors, he says, are such full service advertising agencies as Ted Thomas & Associates, Hal Lewis, and Dudnyk, in Philadelphia. In Princeton, competition includes Hastings Communications on Route 31 and Nelson Communications at the Carnegie Center, "both much smaller operations."
The firm's new products include interactive media, website management, educational development, and video conferencing, all ways to help clients remain competitive with their brands.
This multimedia firm, emphasizing computer training, laptop presentations, and interactive kiosks, has moved from 198 Tamarack Circle to Echo Plaza in Springfield. "Most of our employees live up this way, and a lot of clients are around here, too," says principal Seth Oberman.
And Oberman himself lives in Westfield, which make the new location more convenient for him, as well.
Howard Tuckman, now dean of the business school at Virginia Commonwealth University, will be the new dean for the Rutgers Faculty of Management, replacing George Benson who left last summer. The school has 1,500 undergraduate students, 1,600 people enrolled in MBA programs, and 130 students in a PhD program. Tuckman went to Cornell and has graduate degrees from the University of Wisconsin.
While New York Yankees fans were biting their nails during the come-from-behind victories over the San Diego Padres last week, Duane Watlington was also anxiously watching the score. Watlington, owner of Active Imprints by Watlington T's on Ridge Road, had the contract to print commemorative T-shirts. But the shirts wouldn't be needed at all if the Yanks lost; if they won the shirts would have to be shipped immediately.
"When the Yankees reached the playoffs we start scheduling employees," says Watlington. Last Tuesday, with the Yankees up two games to none, Active Imprints got the shirts in and the artwork and began to prepare the screens for four-color printing with one spot color. "They kept the artwork a secret until then, so we had to look at it technically, figure out how to set it up, and get it done within hours."
"We started setting up presses Tuesday night as soon as Yanks won," says Watlington. "We started printing 7 a.m. Wednesday. We were doing 60 dozen an hour -- we had to have 2,500 done by 2 p.m. on Wednesday. We ran another 3-4,000 the rest of that day.
"Once they won the whole Series Wednesday night, as soon as they got orders, they would fax them to us and we'd do them," says Watlington. "It's as fast as you can do it. We ended up doing 10,000." Within days it was over and Watlington was looking forward to fall and winter sports. "I am a fan," he says, "of whatever local team is winning at the end of the season."
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