Expansions: Caliper

Expansions: Taiho

Leaving Town

Management Moves

Stock News

Contracts Awarded

Milestones

Corrections or additions?

This article by Barbara Fox was prepared for the June 4, 2003 edition of U.S. 1 Newspaper. All rights reserved.

On the Move: Offshore IT — Not So Bad for U.S.

If you are worried that all the information technology

work is going to migrate to India, don’t worry, says Mahesh Yadav,

founder of Optima Global Solutions. "That is not possible. But

a significant portion is going to go — and that’s capitalism."

Yadav insists that the decision to hire offshore programmers is not

merely based on cost, though cost is the major factor. "Just as

with manufacturing, offshore programming will become a way of life

— not for everybody, but a very attractive option for any project."

Still, cost is the major factor. "The companies that are going

to get punished by Wall Street have no choice but to use cost effective

measures."

What Yadav wants American companies to realize is that from 50 to

80 percent of any project can be accomplished at bargain rates. "The

design phase, implementation, and testing, they must be done onsite.

Software development, programming, and maintenance can be done offshore.

We are sending only up to 50 percent offshore."

His full service IT staffing and solutions company, Optima Global

Solutions, has moved from Coburn Road in Pennington to Quakerbridge

Road and has a new phone and fax. It offers onsite, off-site, and

offshore software development, enterprise application integration,

web services, and workflow process management. Yadav says his financial

and pharmaceutical clients are medium to large businesses on the Fortune

500 list. "We crossed our million dollar mark in the first year,

last year. This year we are already at $3.5 million. We are growing

at a very decent rate."

Yadav hopes to tap offshore savings for his clients with a new alliance

with a company named MphasiS, with has offices in Mumbai and Bangalore,

among others. More than one-fourth of its 4,000 employees are doing

IT.

Yadav grew up in Mumbai, where his father was an attorney, and majored

in mechanical engineering at the Sardar Patel College of Engineering,

Bombay University, Class of 1989. He says that because he was responsible

for running the household, including educating his two sisters and

his youngest brother and buying a house for his parents, he turned

to sales as the most lucrative career. He and his wife, whom he met

at Hexaware in Bombay, have a four-year-old daughter and a one-year

son.

"I was hired into a software export company and came to the USA

on a work permit in 1993 to set up U.S. operations of an Indian company,

Hexaware, in Boston." He was assistant vice president in 1996

when he left Hexaware to join NovaSoft. As chief operating officer

he ran U.S. operations while the owner, Neil Bhaskar, was trying to

take the company public. Bhaskar gave him a Mercedes Benz sedan and

subsequently made a splash by giving away eight more Mercedes Benz

sedans to outstanding performers (U.S. 1, May 19, 1999). "People

like to work for companies that are going places and having fun,"

Bhaskar said then. "Part of our intellectual capital branding

is for people to hear that `you are from that company that gives out

Mercedes.’"

But the IPO efforts came too late "We missed the boat for market

conditions, and he had spent a lot of money hiring a lot of people,

and we ended up with a huge overhead," says Yadav. Almost two

years ago he left NovaSoft to start his own company.

"I wanted the freedom of running a company the way I could grow

it, so I came to NovaSoft. I really enjoyed generating business and

growing the company and being sure a good team was in place. But things

changed as the company grew, and I decided I needed a little more

freedom," says Yadav. The timing was off for his new company just

as it been for NovaSoft when it missed the IPO window. Optima started

in August, 2001. "Of course I did not anticipate 9/11. That year

was a clean wash as far as business goes. Now we are 25 people strong

— some are subcontractors — and we have people all over the

country." There are four employees on Quakerbridge Road and one

in New York City.

Of the employees, 40 to 50 percent are American nationals, and all

the workers are either a green card holders or U.S. citizens. "We

have not brought one person from overseas. There is no need,"

says Yadav. "Our business has grown purely based on relationships.

One of my biggest financial clients has a lot of experience offshore.

They are trusting us and are not getting into the nitty gritty of

any jobs."

Outsourcing programming to an offshore location began 15 or 20 or

more years ago, he says. "All the companies were doing it, but

not with so much aggression. Because of the economy, they are doing

it more, and now it has matured. The offshore vendors are able to

come up with the needs of the big financial houses."

Optima Global Solutions Inc., 3705 Quakerbridge

Road, Suite 202, Hamilton 08619. Mahesh Yadav, founder CEO. 609-586-8811;

fax, 609-586-8825.

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Expansions: Caliper

After 22 years at 741 Mount Lucas Road, Caliper expanded

from 22,000 square feet to 40,000 square feet in the 500 series at

the Carnegie Center. Simultaneously it closed an office at 457 North

Harrison Street. The move took place June 2. Phone, fax, and post

office box mailing address remain the same. "It was either find

a third location or move to a larger space," says Patrick Sweeney,

spokesperson. The company has about 165 employees.

Herb Greenberg started the company — which does psychological

testing, team building, training, and HR consulting — in Manhattan

in 1961. He moved it to Research Park in 1970, when it 40 employess,

and had a building constructed on Mount Lucas in 1980.

"It’s difficult to leave a place where we have been for a long

time," says Sweeney, "but there is the excitement that comes

from going to someplace gorgeous."

Caliper, 506 Carnegie, Suite 300, Box 2050, Princeton

08543-2050. Herbert M. Greenberg, CEO. 609-924-3800; fax, 609-683-8560.

Www.caliperonline.com

Top Of Page
Expansions: Taiho

In March Masayuki Kobayashi has moved his pharmaceutical

business from shared space at 100 Overlook to more than 8,000 square

feet at the Carnegie Center. It has a staff of seven people and plans

to add several more this year.

Kobayashi opened the U.S. office in Manhattan in 1997. The son of

a pharmaceutical executive, he went to Gakushuin University in Tokyo,

and worked at the Japanese bank in New York before joining this pharmaceutical

firm eight years ago. He and his wife and their three young children,

moved to West Windsor (U.S. 1, December 4, 2002).

Based in Tokyo, Taiho is a Japanese pharmaceutical company, in the

family of Otsuka companies, which manufactures and develops therapies

for oncology, urology, and immunology. It is bringing a drug to the

United States that has been used for three years in Japan for advanced

gastric cancer and for head and neck cancer. It is in Phase 1 clinical

trials in the United States for advanced gastric cancer.

"We are aggressively pursuing our clinical trials and will move

into Phase 2 later on this year. We are on schedule," says Steven

Hite, vice president of operations.

Taiho Pharma U.S.A. Inc., 210 Carnegie Center,

Princeton 08540. Masayuki Kobayashi, president. 609-750-5300. fax,

609-750-7450. Home page: www.taiho.co.jp

Top Of Page
Leaving Town

Lanier Worldwide Inc., 104 Interchange Plaza, Cranbury.

The office products company has moved from 104 Interchange Plaza at

Exit 8A to Route 1 South in Iselin. The new phone is 732-636-9136.

Top Of Page
Management Moves

ETS Chauncey Conference Center, Rosedale Road,

Box 6652, Princeton 08541-6652. Mary Janelle, managing director. 609-921-3600;

fax, 609-683-4958. Www.chaunceymeetings.com

Educational Testing Center has chosen Aramark Harrison Lodging to

replace the Marenzana Group as the operator of the Chauncey Conference

Center. Marenzana, a Connecticut-based company, has managed the center

since it was spun off from ETS in 1994.

As the lowest bidder, Aramark has a three-year contract that starts

June 1. Except for several management positions, 60 current employees

will keep their jobs. The conference center is run partly for profit,

has a capacity of 200 guests, and is available to the public for educational

and research-related conferences. Located on 370 acres, the center

was built in 1973. It has 22 meeting rooms plus golf, swimming and

tennis. Aramark manages more than 50 conference centers nationwide.

Orchid BioSciences Inc. (ORCH), 4390 Route 1 North,

Princeton 08543. George Poste, chairman. 609-750-2200; fax, 609-750-6400.

Home page: www.orchid.com

On Monday, June 2, Paul J. Kelly MD, age 43, succeeded Dale Pfost

as CEO of Orchid BioSciences Inc. Pfost resigned last December. Kelly

is an Australian native who went to medical school at the University

of New South Wales. A research physician specializing in endocrinology,

he is known for co-founding Gemini Genomics, a leading clinical genomics

company that discovers and commercializes novel gene-based targets.

Gemini collected data from a various human population groups and applied

bioinformatics tools to accelerate gene and target identification

and drug discovery. Kelly positioned Gemini for the largest biotech

IPO in the U.K. and in 2001 he helped the company merge with Sequenom.

Kelly also helped found Nanovis LLC, a materials science company;

AgaMatrix Inc., a medical devices firm; and most recently served as

CEO of OmniViz Inc., which provides data analysis and visualization

software tools to the life sciences, chemical, and healthcare industries.

Orchid has services and products for forensic and paternity DNA testing,

pharmacogentics-based personalized healthcare, and public health genotyping

services.

Top Of Page
Stock News

Xechem Inc./Xechem International Inc. (XKEM), 100

Jersey Avenue, Building B, Suite 310, New Brunswick 08901-3279. Ramesh

C. Pandey, CEO. 732-247-3300; fax, 732-247-4090. E-mail: xechem@erols.com

Home page: www.xechem.com

Xechem International’s stock symbol changed from ZKEM to XKEM after

a one-for-3,000 stock split. It is traded on the over the counter

bulletin board at about 23 cents. The company works on generic and

proprietary drugs from natural sources, including ginseng and melatonin

products, and has an alternative medicine company, Xetapharm. It focuses

on anticancer and antiviral compounds, including HIVcompounds.

Xechem has successfully isolated and received a process patent on

paclitaxel (the product trademarked by Bristol-Myers Squibb as "Taxolr,"),

that can treat ovarian, breast, small cell lung cancers, and AIDS

related Kaposi sarcomas.

Top Of Page
Contracts Awarded

GeneProt, the industrial-scale proteomics company that had hoped to

take an entire building at the Technology Center of New Jersey, has

some good news. It licensed its first protein to its first partner,

Novartis Pharma AG in Basel, Switzerland. Financial terms were not

disclosed.

"We look forward to further licenses in due course coming out

of our collaboration with Novartis and from others," says Bertrand

Damour, CEO of the GeneProt, based in Geneva, Switzerland.

"This protein is one of more than 20 proteins and polypeptides

that are being studied at Novartis and elsewhere. Our chemical synthesis

approach enables us to rapidly provide samples in the quantities and

purity required for pre-clinical studies," says Keith Rose, GeneProt’s

CSO (www.geneprot.com).

Top Of Page
Milestones

Barbara R. Plumley Brophy, 60, on May 22. She was an ER

registrar at Robert Wood Johnson University Hospital at Hamilton.

Krystyna Krawczyk Szewczyk, 50, on May 25. She was a supervisor

EPV Company.

Robert Rock, 72, on May 31. He was a construction management

engineer at Rutgers.

Enoch J. Durbin, 80, on May 27. He was a retired Princeton

University professor and inventor whose patents included a tennis

racket design.


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