#b#Princeton Chamber Gets $123K Grant#/b#

The Princeton Regional Chamber’s Convention & Visitors Bureau has received a $123,000 grant from the state earmarked for the expansion of tourism marketing opportunities.

The state Division of Travel and Tourism awarded a total of more than $1.3 million in tourism grants to 14 destination marketing organizations (DMOs). Only four other organizations received more money than the Princeton Chamber, with the most going to Meadowlands Liberty Convention and Visitors Bureau, which received $150,000.

According to chamber vice president Adam Perle, the money is used by the bureau to promote visitation and tourism to an 18-town area that includes all of Mercer County, Plainsboro, Cranbury, and Montgomery. This is the sixth year the chamber has received the grant.

The grant funds a number of projects, Perle says, including the development and maintenance of the visitprinceton.com website; search engine optimization and search engine marketing; promoting leisure travel to the area; heritage tourism, which includes promoting arts, culture, and history; planning for meetings, events and conferences; and efforts to attract sports and entertainment events.

“We send them (the state) a 300-page proposal,” says Perle. “It’s a multi-level marketing plan meant to increase the impact tourism of in the region.”

Other area DMOs receiving money were the Somerset County Business Partnership with $108,000, and the Middlesex County Regional Chamber, with $36,000.

#b#Contracts Awarded#/b#

BANC3 Inc Consulting Engineers, 300 Alexander Park, Suites 250 and 350, Princeton 08540; 609-448-6776; fax, 609-448-5590. Babu Cherukuri PE, president. www.banc3.com.

BANC3, a contractor for the military, and federal and state governments based in Alexander Park, has been named a prime contractor for the U.S. Army’s Warrior Enabling Broad Sensor (WEBS) program.

BANC3 was one of six contractors chosen by the by the Army to be eligible to bid on technology and engineering services for the Army’s Night Vision and Electronics Sensors Directorate (NVESD). The NVESD is among the Army’s most advanced technological groups, and is responsible for key innovations in the fields of mission-critical applications.

“This award recognizes the government’s confidence in BANC3’s ability to guide clients through the maze of new technologies that require a high level of expertise,” said Babu Cherukuri, BANC3 president. He added that the company expects that more than 300 jobs will be generated as a result of the contract — 100 of them in the central Jersey region.

According to BANC3 marketing coordinator Caitlin Dwyer, the job is a five-year contract with a capacity of $1.78 billion. “Based on our experience with previous Army contracts of this nature, as well as the scope of the contract, we believe it will generate around 350 jobs.”

“The WEBS contract will provide jobs for highly-skilled employees in a variety of technical areas including: the provision of sensor technology engineering; administrative and operations support; field technology assistance; testing and evaluation; engineering support; and services for night vision, electronic sensor systems, and the rest of the sensor research and development community,” said Dwyer.


Borden Perlman Salisbury & Kelly, 2000 Lenox Drive, Suite 202, Lawrenceville 08648; 609-896-3434; fax, 609-895-1468. Douglas Borden, president. www.bordenperlman.com.

Borden Perlman, the insurance firm at 2000 Lenox Drive, has merged with PRS, a Highland Park firm headed by Sean Kelly and W. Burton Salisbury. The new firm is called Borden Perlman Salisbury & Kelly (BPS&K).

The corporate offices of Borden Perlman Salisbury & Kelly will be headquartered on Lenox Drive, and the combined company will also maintain its presence in Highland Park and Trenton.

BPS&K will now serve almost 12,000 clients. The firm specializes in residential and commercial property owners, non-profits, associations and organizations, accountants and financial planners, asset managers, athletic organizations, collectors, community bankers, driving schools, lawyers, municipalities, nursing homes/long-term care facilities, restaurants, school/college administrators, union/labor organizations, the private security industry and small to mid-size businesses.

“Our corporate restructuring will allow us to offer even more in-depth products and services,” said Douglas Perlman. “We look forward to not only getting bigger, but better.”

The is the second merger this year for Borden. In April the company combined with Pennington Insurance, formerly on Route 31 in Pennington. Pennington Insurance President W. Scott Miller and his son W. Scott Miller Jr. joined Borden Perlman and moved into the Lenox Drive headquarters.

SoftArt Solutions, 5 Independence Way, Suite 120, Princeton 08540; 609-303-3003; fax, 609-228-6663. Superna Varma, president. www.softart-inc.com.

SoftArt Solutions, a provider of support and services for Oracle products, has moved to suite 120 at 5 Independence way. President Superna Varma said the company was previously located in shared office space at Princeton City Office in the same building.


Howard “Pat” Curtiss, 82, on September 20. A professor of mechanical and aerospace engineering at Princeton University for 33 years, he was a pioneering researcher in the field of helicopter dynamics and aerodynamics. He also served as a consultant for many aerospace companies.

Dorothy H. Thompson, 80, on September 24. She was retired from Wallace Laboratories, Cranbury, where she was a regulatory administrator.

Paul S. Hoffman, 71, on September 24. He was longtime creative director for Cognetics Corp and a freelance software designer.

Eugene “Gene Ross” Bognanno, 83, on September 27. For the past 15 years he was employed at the Princeton YMCA.

Dr. Barton Aron Kamen, 63, on September 27. A distinguished pediatric oncologist, he worked for eight years as director of pediatric hematology-oncology and associate director of the Cancer Institute of New Jersey/Robert Wood Johnson Medical School in New Brunswick. From 2007 to 2009, he served as chief medical officer of the Leukemia Lymphoma Society.

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