Corrections or additions?
These articles by Barbara Fox were prepared for the July 11, 2001
edition of U.S.
1 Newspaper. All rights reserved.
On the Move
On Friday, July 13 — flaunting superstition —
the area’s Federal Express depot will move from Sloan Avenue to 70,000
square feet at 20 Thomas J. Rhodes Industrial Drive — a space
that is nearly three times bigger. "We had the opportunity to
get a bigger location that gives us more flexibility and the ability
to expand if we need to," says a spokesperson.
With 170 employees, this depot covers seven counties, from Stockton
to Maguire, from the shore to the Pennsylvania border, yet Fed Ex
has a dozen other locations in New Jersey. Friday is a transition
day, and the first full day of operation will be Saturday, July 14.
For those who count on driving their packages directly to the Fed
Ex depot to squeeze the last few minutes out of the work day, here
are the directions to Thomas H. Rhodes Industrial Drive: From Route
1 South, Quakerbridge Road and turn right on Quakerbridge Plaza Drive,
then right on Thomas Rhodes Industrial Drive. Or from I-295 take the
Sloan Avenue exit east and turn left on Quakerbridge Road. Take the
next left on Quakerbridge Plaza and right on Thomas Rhodes Industrial
Drive, Mercerville 08619. 800-238-5355; fax, 800-548-3020.
Street, New Brunswick 08901. Bob Franks, president. 732-227-2000;
Bob Franks, former New Jersey Congressman and former Republican
for the governor of New Jersey, replaces William H. Tremayne, who
is retiring as president of the association of pharmaceutical and
medical technology companies.
"With his significant political experience," says Raymond
V. Gilmartin, CEO of Merck and chairman of the institute, "Bob
is an expert at elevating public understanding of complex issues.
Considering the major impact that our industry has on the state, it
is critical that New Jerseyans have a solid understanding of what
The 20-company organization aims to raise visibility of research-based
pharmaceutical and medical device industry.
Franks went to DePauw University and has a law degree from Southern
Methodist University. In January he completed four consecutive terms
as Congressman for the state’s Seventh District, which includes parts
of Somerset and Middlesex counties.
In July David Nathans changed addresses within the 195
Nassau Court complex. He bills his firm as a sales and marketing
firm specializing in financial services and start-ups, but he has
an interesting connection to the PGA Tour.
As part of the advertising and marketing services side of his
Nathans has, as a major client, the Enterprise Group of Funds, a
mutual fund company. He manages its trade and consumer advertising
as well as such promotional programs as an exhibit in a tent on the
PGA Tour known as the Bloomberg Expo Village. Enterprise is the only
mutual fund represented in the Bloomberg Expo Village tent.
At five PGA tournament sites his client also awards scholarships —
a total of 10 $2,500 scholarships. Applications come in from high
school seniors who live within a 100-mile radius of the event and
are connected in some way with golf — either they play golf or
work at a golf course or retail store. A Trenton-based golf
Dennis Milnee, and his wife, Bobbie, read all the applications and
grade and score them for the first cut. Todd Lincoln, founder of the
Family Golf Association and marketing director of Glenmede Trust
of New Jersey on Chambers Street, is on the three-person final
committee. Lincoln had helped Nathans develop the scholarship program.
"This is the first year for both of these experiences, and
both will continue and expand," says Nathans. The second part
of his business is working with start-up companies on planning and
marketing. He helped write the business plan for the highly successful
Princeton Learning Systems (founded by William Healy and Stephen
He brought in an angel investor who earned a triple digit return in
less than a year when PLS was sold to Yipinet. Nathans says that he
limits his money placements — connecting investors with companies
— to three or four per year.
David Nathans grew up in Springfield, Massachusetts, where his father
was a physician and nursing home administrator. He went to Hamilton
College, Class of 1972, and earned an MBA from Wharton. He served
as assistant director of the Art Museum of Princeton University in
1980 and ’81 and did stints at Ogilvy Mather in Manhattan and a small
advertising agency in Springfield.
Nathans moved back to Princeton to be with his future wife, Katherine,
and they now have a nine-year-old son and four-year-old daughter.
He helped her open a Palmer Square retail store, Biarritz, before
joining Merrill Lynch to run advertising and marketing services. From
1994 to 1997 he was at Princeton Capital Management on Terhune Street,
and then he founded his firm and named it — not for the city in
Australia, but for his late father. Says Nathans: "He would have
loved to see me in business on my own."
Princeton 08542. David Nathans, principal. 609-924-2756; fax,
A few years ago the appointment of a woman as Princeton
University’s provost, the number two position at the Ivy League
would have been big news. Now it’s less remarkable. Princeton’s new
president, Shirley Tilghman, has given the provost’s job to Amy
making her the university’s second-ranking officer. Guttman was the
founding director of the University Center for Human Values and has
been teaching politics at Princeton since 1976.
An alumna of Radcliffe College (now Harvard), Guttman has a master’s
degree from the London School of Economics and a PhD from Harvard.
Her husband, Michael W. Doyle, teaches politics and international
affairs at Princeton. He is on sabbatical to serve as assistant
and special advisor to the secretary-general at the United Nations.
08544. Shirley Tilghman, president. 609-258-3000; fax,
When the Internet was new and anyone would believe
local business to business websites were hot. Now they are a tough
sell. Now it’s easier to find good B to B contacts in the telephone
book than on a website. But Swapan Nandy of RGB Computers at 20 Nassau
thinks he has the answer.
Nandy is counting on the fact that there are 9,000 businesses in
County and that they will want to do business with each other by using
his website (www.Bizex.org). Businesses that are three years old
or more (and therefore reputable) can pay $85 to be listed on his
"Nobody is doing this business model because it is not an easy
concept," says Nandy. "People were trying to make easy money,
but no one analyzed what the small businesses would pay." His
business plan calls for signing up 1,000 businesses in the first year,
and he says he has signed up 40 so far. "This is not the bread
and butter of my business, just an avenue to come up with a unique
concept, finding new ways of using the Internet."
Though he claims his is the first local website for Mercer County,
several up-and-running websites for the Princeton area (as opposed
to specifically Mercer County) feature Mercer County businesses
And Nandy is happy to take Plainsboro businesses. In other words,
he’s really going for "Princeton area" as well.
After study at the London College of Printing and graduation from
the Institute of Printing Technology in Calcutta, Nandy went into
high-end graphics separation. He turned down a chance to work for
the New York Times in its 1996 transition from black and white to
color because the location was so far away and required shift work.
Instead, he started his own computer company, doing systems
hardware and software support, custom database and web page design
and testing, and Internet and online store creation services.
A deterrent to B to B success in 1995 and 1996, when everyone was
rushing to make money by listing businesses on websites, was the
lack of a useful search engine that could work inside the web pages.
Nandy says that Microsoft ASP active server pages, using Access as
a database, solves that problem. "This time of the Internet is
like the ’40s in the auto industry. This is the right era we are
Princeton 0854. Swapan Nandy, owner. 609-683-5510; fax, 609-683-3720.
08542. George Howard, president. 609-921-0868; fax, 609-921-0933.
In June Assist America opened an additional office in 2,500 square
feet at Lawrence Commons. Barry Blackwell of Commercial Property
represented both the tenant and the landlord, Manhattan-based Regent
Management. The company coordinates medical benefits for group
companies and will retain its Palmer Square office.
Cranbury 08512. Gary Vecchio, regional manager. 609-655-9525; fax,
The Mt. Laurel-based civil engineering and surveying firm moved in
May from 3,100 square feet at 2088 Route 130 to 3,500 feet at Eastpark
8A. Phone and fax are new. Bill Barish of Commercial Property Network
represented the tenant, and Bob Acosta represented the landlord,
Properties. Among the firm’s current clients is Renaissance, a
development in North Brunswick.
Brunswick 08902. Marjorie Stivers, manager. 732-220-8757; fax,
The environmental engineering firm made its move from Princeton
Plaza to 5,000 square feet in North Brunswick (U.S. 1, June 13). Phone
and fax are new, but the toll free number remains the same
It specializes in soil gas surveys and patented precision leak
for above ground, underground tanks and pipelines.
Princeton 08540. Ehab Abousabe, president. 609-924-8866; fax,
The mortgage company changed from a Skillman to a Princeton address
with a move from the Village Shopper retail center on Route 206 to
Square, Princeton 08540. Andrew Moss, managing partner. 609-520-2300;
The office of the accounting and software firm has closed on Village
Boulevard in Forrestal Village and those personnel have been moved
to Campus Drive. Word is that the firm expects to move again, to an
as-yet-not-named office in Princeton within the year. The management
consulting firm, named Deloitte Consulting, retains its office on
State Street in Trenton and is based in Parsippany.
Suite 1236, Plainsboro 08536. Kenneth Kay, president. 609-275-9416;
When ebudgets.com was sold to FRx (a Denver-based subsidiary of Great
Plains Software), it was told it could keep its name. But now the
FRx sign has gone up at Princeton Meadows Office Center. It seems
that another firm had dibs on a too-similar name, and the Microsoft
lawyers were worried about the confusion.
Microsoft? Yes, Kenneth Kay’s 19-person company is now officially
part of the Microsoft family. Microsoft bought Great Plains Software
on April 5. Kenneth Kay sold his company (known in the early days
as the Helmsman Group) just under $8 million in what is now Microsoft
Princeton University’s history department and the Program in History
of music education in with Lawrence schools.
he also wrote critically acclaimed books documenting three trips he
made to Antarctica.
with the Center for Non-Profit Corporations.
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