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Published in U.S. 1 Newspaper on May 3, 2000. All rights reserved.
‘Net-Ready Video: Interactive
Interactive media is "where the power of the Internet
comes into play," says David Japka, media manager at Midi
(www.midicorp.com), the multimedia development company at 100 Thanet
Circle. A key component of that is going to be video.
"Video is an exciting, dynamic medium, and until recently distribution
has been through the broadcast air waves on television, or by distributing
a VCR tape," Japka says. "Some things that the computer does
exceptionally well that the television has no capacity to offer include
features such as integration with a database."
Japka will demonstrate how to create Internet-ready video files from
Betacam source material using Windows Media and RealMedia Technologies
at the next meeting of Moving Image Professionals, on Thursday, May
4, at 6:30 p.m. at Midi’s office. Call 609-924-8417. Cost $10. Jack
Noon, president of Midi, will also discuss the differences between
streaming video and interactive multimedia.
"Companies with Intranets and access to the Internet can make
use of video information by delivering it right to the user’s desktop,"
says Japka, who studied documentary film at Temple University and
has been working in industrial television and film for most of his
career. "In this new paradigm, a training video could be put on
a computer server and made available through the Intranet, so a user
would never have to leave their office."
Imagine the cost-savings to your business if you could
hold meetings over the Internet or screen job applicants online. These
are just a few of the possibilities that CFOs will discuss on Tuesday,
May 9, at the New Jersey Technology Council meeting at Arthur Andersen
in Roseland. Call 856-787-9700. Cost: $40 (www.njtc.org).
Leading the discussion is Robert Olanoff, CFO of RecruitSource
(www.recruitsource.com) in Edison, a company that ranks and tests
job applicants using online applications. "I’ve been in technology
companies my entire career," he says, "and the last few years
the issue on the table is how to find and keep people. Instead of
placing an ad and receiving a 100 resumes, now you’re faced with a
billion resumes. Instead of sifting through all the resumes, our system
does that for you." RecruitSource fields resumes and sends E-mails
to promising job candidates pointing them to an online test that will
further confirm their competencies. The best candidates are then ranked
according to skills, and turned back over to the company. "We
say we save you 80 percent of the preprocessing time."
Four other companies will be spotlighted at the meeting: CarrierChoice.com
of Bethlehem, Pennsylvania (www.carrierchoice.com) and TeldataControl.com of East Rutherford (www.teldatacontrol.com),
two companies specializing in bringing voice, Internet, and data service
vendors to businesses on the web, InternetMeetings.com (www.internetmeetings.com), a service
for online video conference and polling, and Paramax in Red
Bank, which provides web-enabled software serving sales and marketing
Still needed in today’s glutted E-business world are websites that
help bridge the gap between businesses and the services that they
require, says Olanoff. "As the Internet environment matures, I
think you’ll see more of the Teldata examples — more ways to price
quote over the Internet," says Olanoff. "You see a lot of
that for consumers, but not as much for businesses."
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