Corrections or additions?
These article were prepared for the
October 24, 2001 edition of U.S. 1 Newspaper. All rights
reserved.
Management Moves: Senesco’s New CEO
It looks as if Senesco Technologies is getting itself
ready for action, whether to be acquired or to make another major
move. Bruce C. Galton, an experienced biotech executive, is the new
president and CEO at this company founded by Malcolm Forbes’
son-in-law, Philip Escaravage.
Galton replaces both Ruedi Stalder, a banking executive who was CEO
but who retains his post as board chairman, and Steven Katz, who was
president and chief operating officer. Steven Katz now has a
director’s
position and Escaravage is no longer on the board.
Galton had been president and COO at Annovis Inc., recently sold to
Transgenomics Inc., and he founded Cistron Biotechnology, which went
public and was successfully sold. Annovis marketed chemicals for DNA
synthesis and modified oligonucleotides for diagnostic and
therapeutics
research.
Senesco was founded on Chambers Street but moved to New Brunswick
in May and now has a staff of four, plus scientists in Canada. The
three-year-old gene discovery firm announced on June 14 that it has
achieved its goal, to extend the shelf life of cut carnations. It
hopes to enhance the quality and productivity of fruits, flowers,
vegetables, and agronomic crops by controlling senescence in plants.
This technology is the focus of John E. Thompson, a University of
Waterloo, Ontario, researcher who is executive vice president at
Senesco
and also serves on its board of directors.
Street,
Suite 420, New Brunswick 08901. Bruce C. Galton, president and CEO.
732-296-8400; fax, 732-296-9292. Home page: www.senesco.com
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Management Moves: TDA
Chip Vaughn, president of the board of directors of the Trenton
Downtown
Association, says David Schure, the organization’s executive director,
resigned on October 18. The TDA is a non-profit management
organization
for the downtown Trenton Special Improvement District (U.S. 1, October
17).
Vaughn says the board "humbly" asked for Vaughn’s resignation.
He declined to give a reason for the board’s action, saying: "It
deals with people’s lives. It’s confidential."
Schure, a resident of Princeton Township, was appointed to the top
spot at TDA five years ago. He holds a graduate degree in preservation
planning from Columbia, and joined TDA after working for the National
Trust for Historic Preservation.
Vaughn says TDA’s board is not yet interviewing for a replacement.
Trenton 08608. 609-393-8998; fax, 609-396-4329.
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Start-Ups: Mediation Law
For Carl Cangelosi’s first midlife crisis, at age 58,
he bought a BMW motorcycle and set out with four friends for a
5,000-mile
trip from Denver to the rest of the U.S.A. Now he has fastened upon
a third, new career, as a mediation attorney.
"I like the mental stimulation," he says. "What I like
about mediation is that you don’t have to come up with a solution.
When I ran corporations, there was the stress of hiring and firing
people and being worried about the bottom line. As a mediator you
are just a facilitator. You need a lot of skills to do it but you
are not deciding for them."
The former general counsel of GE Americom, Cangelosi grew up in Elkins
Park, a suburb of Philadelphia, where his stepfather was a hide
broker.
After majoring in political science at Georgetown University, Class
of 1964, and earning his law degree from Boston College, he worked
at the Federal Communications Commission, joined RCA in 1971, and
became general counsel of the company known as RCA Americom. When
GE bought the firm in the mid 1980s, he stayed for several years as
general counsel of GE Americom. Then he became president and CEO of
MicroNet, a tower and teleport owner near Doylestown.
He sold that company to American Tower and worked as CEO of the ATC
Teleports in Alexandria but left two years ago to do communications
consulting group. "Frankly," Cangelosi says, "I got tired
of the communications business. I have been interested in mediation
for a number of years and have been doing it as a volunteer in
Plainsboro
and South Brunswick. Every Monday I volunteer to settle civil cases
for Middlesex County in New Brunswick." He shares an office with
his wife, Margaret, who has a practice under the name of Princeton
Psychotherapy Group.
He considers this his third career, one that he could pursue in his
retirement years. "I can’t retire. It is too boring. Volunteering
is one way to build skills. Now I am trying to grow the mediation
practice on my own." He belongs to the New Jersey of Professional
Mediators.
Cases in Special Civil Court can range from $2,000 to $10,000. Among
the knottiest was whether the defendant would pay a large bill for
veterinary services for a deceased pet. But most are boring
neighborhood
disputes, such as too much noise, or an incessantly barking dogs.
"She does her wash at 2 o’clock in the morning." Or "her
dog barks for half an hour at a time."
"A lot of lawyers are mediators, but I am not sure that lawyers
are the best mediators. They tend to be too directed. They say, `the
answer is clear in my mind.’ I think running the business helped me
a lot more than the legal side. Even in running corporations, you
are trying to facilitate solutions between your staff members."
H, Princeton 08540. Carl Cangelosi. 609-275-1352. E-mail:
Home page: www.njmediation.org
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Telemarketing: Direct Reach
Telemarketers and dentists are equally welcomed. Few
of us are happy to get the call in the middle of dinner time asking
us to take out a new credit card.
Still, telemarketing continues. "I find that most businesses have
to do telemarketing. It is the most cost-effective direct way to reach
your market," says Amanda J. Puppo, who has opened her own
telemarketing
service, MarketReach. Many businesses don’t like get calls themselves,
but they realize word of mouth is probably not sufficient.
Big companies hire their own telemarketers, and national firms like
RMH and Juno are an outsourcing option, but Puppo — based in
Cranbury
— believes small companies can do a better job. "The
competition
is not fierce," says Puppo. "I’m looking to help businesses
with their telephone marketing solutions, whether business to business
appointment setting, lead generation, or list qualification."
List qualification might involve taking a list and finding the name
of the particular title and person (say, purchasing manager or
marketing
director) in each company. "A list that is eight months old might
need updating, because titles change," says Puppo.
"I am your sales arm, the employee you don’t have to hire. So
your sales people can do what they are supposed to do, which is get
in front of people," she says.
A graduate of State University of New York, Class of 1997, Puppo grew
up in Long Island, where her father was a police officer. She worked
for a marketing company and ADP before opening the business.
Anyone can do telemarketing but those who are earning just $7 to $8
are probably not sufficiently motivated to deliver quality leads,
Puppo believes. "It takes more skill to get four names and titles
than to get one name," she points out. "If I give you six
qualified appointments, and you can close one, that is worth
thousands?
And you might have paid me $450."
Amanda J. Puppo, president. 609-448-6364.
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New in Town
Cranbury-South
River Road, Suite 11, Jamesburg 08831. Jeanne Cline, operations
manager.
609-395-8650; fax, 609-395-9424. Home page: www.empirecorp.org
In August Empire Corporate relocated its New Jersey office from Route
33 to Forsgate Technical Center, and it celebrated a re-opening open
house on Monday, October 22. A $4 billion financial institution, it
is based in Albany, New York. It provides wholesale investment,
credit,
payment, and correspondent services to more than 1,000 credit unions
in the Northeast; this branch serves more than 275 credit unions in
New Jersey.
Top Of Page
Downsizing
3400, Princeton 08540. Mike Horowitz, senior director of marketing.
609-514-1800; fax, 609-514-1881. Www.onepathnet.com
David Stehlin has left his post as CEO of Onepath Networks (formerly
Foxcom) and Mike Horowitz, marketing director, is now in charge of
this office. The company has sublet 40 percent of its space, and about
3,000 feet remain. Onepath Networks has about 15 people in the United
States, half (7) at this location, and about 75 people worldwide.
Howard Loboda, founder, is again the CEO.
"In order to preserve capital, the company was downsized. We
became
more development oriented, and it made sense to shift the headquarters
back to Jerusalem," says Horowitz.
The privately-held Israeli company was established to design,
manufacture,
and market broadband fiberoptic transmission systems and has moved
from a focus on video to full convergence. "We had a two-pronged
strategy, one for multiple dwelling units with video, data, and
convergence
products. The other piece was fiber to the home technology, the
so-called
`last mile,’ and that has been deferred," says Horowitz.
OnePath Networks remains active in the satellite communications
business,
with such clients as DualStar, Hughes, Pan Am Sat, Southwest Bell
and Vyvx.
Monmouth Junction 08852. 732-329-6000. Home page:
Ten years after opening a public relations office in Rocky Hill, Anne
Sweeney has moved her office to Monmouth Junction. This agency that
represents travel-related companies has as its clients London’s Royal
Garden Hotel and Queen Elizabeth II Conference Centre, British
Antiques
Dealers Association Fair, and MarketFair.
Top Of Page
Deaths
OSI in West Windsor.
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