Expansions

LG Eyes Dispute Against Iridian

New in Town

Crosstown Move

Contracts Awarded

Management Moves

Deaths

Corrections or additions?

These articles by Barbara Fox were prepared for the

September 22, 2004 issue of U.S. 1 Newspaper. All rights

reserved.

Life in the Fast Lane

Talk to those who have used the services of an expensive

career counselor, and they either paint a very happy

picture (they found the right job) or a very unhappy one

(they did not find the right job). Bernard Haldane

Associates, a half-century old career counseling firm, has

been portrayed both ways. The Princeton office of this

company has changed its name to Carnegie Career Partners,

says Barry Layne, who has taken his string of career

counseling offices away from the national firm. Based at

Princeton Overlook, Layne now has 11 offices under the new

name, compared to the 19 offices he had previously.

The decision to leave Bernard Haldane came, says Layne,

when he disagreed with that company’s policies. "We had

been around for quite some time. Most clients were happy

with the service. Yet we were unhappy with decisions that

the corporation was making. We chose to leave of our own

volition." Layne predicts that a new Bernard Haldane

franchisee will open in Central New Jersey soon under the

name BH Careers International.

"Our position is, we didn’t want to bad-mouth anyone.

Bernard Haldane has been around since 1947. The name was

such that we didn’t want it any more," says Layne. Seven

other franchisees left at the same time, together

accounting for about 35 of the former 100 Bernard Haldane

offices worldwide.

But Jerry Weinger, owner of the flagship Bernard Haldane

firm for 14 years, says that Layne’s departure "is in the

best interests of the organization," though he also says,

"I wish him well."

"Our product is superior, the systems are superior, and

our services are at a modest price," says Layne. Instead

of fees that ranged from $5,000 to $10,000, his new

company’s fees can go from $3,000 to $7,000, depending on

the services provided. "We certainly can’t guarantee a

particular salary, but we can tell you that we will work

with you and stay with you until a position is found under

the agreement."

Layne says he has a satisfaction guarantee that will

assure clients can get a refund based on a schedule they

receive at their first appointment. No such guarantee

existed at the parent company until recently, says Layne.

He also offers a business intelligence product, called

Carnegie Advantage, which aims to predict what companies

are likely to be in a hiring mode in a particular market.

This Boston-based company monitors wire services and other

sources for real time business intelligence (on funding,

grants, purchase deals, and emerging businesses) and

assembles this data. "It makes the search easier in that

they know where to start, so they can at least start with

companies likely to be in hiring mode," says Layne.

Layne grew up in upstate New York, where his father owned

dry cleaning franchises, and went to State University of

New York at Albany. He had owned Corrugated Concepts, a

manufacturing and import company in Trenton, where he

developed a line of under-bed storage boxes and imported

closet accessories from China to be sold to mass merchants

such as K-Mart and WalMart. "I sold the company to a large

paper company in Pennsylvania and pondered my fate," says

Layne. "I went to the West Windsor public library to

research career moves and found an old ripped-up book by

Haldane on career satisfaction. I thought it was an

interesting process – how people can identify transferable

skills in a formal way – and learned he was the father of

the career consulting business."

He met with the manager of the closest office and then

with the chairman in New York City. "He told me I would be

a natural and the New Jersey territory would be available.

My wife thought I was crazy. We had two kids, and I was

changing to a field I knew little about. But manufacturing

is so multifaceted. Little did I know that my transferable

skills were a natural for a business helping a variety of

people in a variety of career areas find their own way."

He bought his first Bernard Haldane franchise in 1990 and

set up his office at Tamarack Circle on Route 206, moving

to Princeton Overlook in 1995.

Among the noteworthy career changes he engineered was to

find a job for a man who had been a hostage in Lebanon for

six or seven years. "I can get the president of the United

Sates on the phone, but I can’t get a job," Layne

remembers him saying. He eventually found a job in the

government sector, through his contacts.

In other cases, Layne was able to help those who lost

their Wall Street jobs due to legal difficulties. "I saw

them after they had gone to prison or lost their licenses.

One client is using his ‘horse trading’ skills at a barter

company. We had a chemist who transferred his skills to

work for a Silicon Valley firm. You don’t know where they

are coming from and where they can go to."

When it comes to complaints, "it’s a service business,"

says Layne, "and sometimes people want to blame someone

for their shortcomings."

At one of Layne’s former franchise locations in

Minneapolis, complaints escalated to the point that the

Minnesota attorney general’s office filed a lawsuit on

behalf of the state’s consumers. Layne is among the

defendants named, and the state spokesperson says the case

is in the discovery stage.

The Minnesota complaint alleges that the Minneapolis

office of Bernard Haldane, in its advertisements and sales

presentations, represented that it had exclusive access to

a "hidden job market," that its fees were based on a

purported "market analysis" and would likely be reimbursed

by the hiring company; and that consumers who used its

services would obtain a job within 90 to 120 days. The

lawsuit alleges that these representations are false,

deceptive, and misleading.

One previous Minnesota client said that what she received

for her money was "a website address with old listings, a

videotape of interviewing techniques, an outline to create

my own resume with little guidance from Haldane, a couple

of hours of false promises from a Haldane ‘counselor,’ and

no response when I requested a refund of the unused

portion of the exorbitant fee I paid to Haldane."

Another former client said, "I didn’t pay Haldane nearly

$14,000 to tell me to go around contacting my past

business associates begging for a job."

"Minneapolis is far away and unfortunately was an office

we didn’t get to very often. We had a very low complaint

ratio," says Layne. "But we certainly acknowledge the

residual problem there under the Bernard Haldane name.

That was one of the factors that caused us to want to

revamp our product and our protection for the consumer.

While nothing has been proven, and while it is a complex

matter that we hope will be resolved shortly, it has

caused us to revamp our product and our protections under

the new brand."

Layne plans to do no advertising: "We will attract clients

with the quality of our services."

Carnegie Career Partners, 100 Princeton

Overlook, Suite 100, Princeton 08540. Barry Layne, owner.

609-987-0400; fax, 609-987-0011.

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Expansions

Resources Connection (RECN), 502 Carnegie

Center, Suite 104, Princeton 08540. Susan Reed, client

service director. 609-514-5158; fax, 609-514-5147. Home

page: www.resourcesconnection.com

Resources Connection has moved from Princeton Office

Gallery, a shared office on Independence Way, to subleased

space at 502 Carnegie Center. Founded in 1996 by Deloitte,

the company spun out in 1999 and went public in 2000. It

is based in Costa Mesa, CA. This office has been open for

four years. Wendy Rose is managing director, and Susan

Reed is client service director.

The company supplies personnel in these fields: accounting

and finance, human capital management, and information

technology professionals, also audit solutions, supply

chain, and legal personnel.

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LG Eyes Dispute Against Iridian

LG Electronics has filed a lawsuit against Iridian

Technologies over LG’s licensing deal for Iridian’s iris

recognition technology. Based in Moorestown, Iridian is

the company that resulted from the stock-swap merger of

IriScan and Sensar, a Sarnoff spinoff.

A Korean company with a sales and service office for iris

recognition access products in Jamesburg, LG Electronics

was the first company to license and produce a

commercially viable iris recognition platform, and it has

second generation products in more than 1,000 locations on

six continents (U.S. 1, February 25, 2004). The United

States headquarters of LG Electronics is in Englewood

Cliffs.

In late August Iridian announced it would terminate the

licensing agreement that it had established in 1997.

Iridian also, according to LG, called up some of LG’s

customers and made statements about the dispute that LG

believes are inaccurate. LG Electronics, in return, has

filed a lawsuit in the U.S. District Court in Newark

against Iridian Technologies in the dispute.

"Licensing disagreements are not uncommon in the

complicated agreement between licensee and licensor," says

David Johnston of LG’s Jamesburg office. "We were

surprised that Iridian issued the announcement. It elected

not to follow the mechanism for resolving disputes that

had been agreed to by both parties. We had been

negotiating and expected them to be resolved amicably."

Iridian did not return a reporter’s call.

"We are selling and servicing our products," says

Johnston. "We have contacted our customers and talked to

them about how Iridian alleged that our license has been

terminated. We have assured our partners that Iridian’s

actions should not be construed an impediment to ourselves

and our partners."

Johnston’s recent contracts include the Canadian airport

security transportation business, registered traveler

systems in Boston and Reagan Airports, and the security

system at a major United States airport. Perhaps the most

interesting was the use of iris recognition technology at

the Democratic National Convention. Personnel who gave out

more than 30,000 credentials at the convention had to pass

through the system, as did vendors at two small hotels.

LG has asked the court to rule that LG products do not

infringe Iridian-held patents and to enjoin Iridian from

interfering with the relationships that LG has with

existing and potential customers of LG IrisAccess

products.

LG Electronics U.S.A. Inc., 1095 South

Cranbury Road, Suite 3, Jamesburg 08831. David Johnston.

609-860-8456; fax, 609-860-0666. Home page: www.lgiris.com

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New in Town

Relycom.com, 666 Plainsboro Road, Suite 1171,

Plainsboro 08536. Sai Varanasi, vice president.

609-716-7323; fax, 609-716-7327. Home page:

www.relycom.com

Prasad Dorbala has moved his firm’s New Jersey office from

Fords to Princeton Meadows Office Center. A former

executive at Cisco and AT&T, he offers enterprise

technology solutions based on Relycom’s architecture and

design, including the MAIS system for network management

and a global service model, RGSM, a framework for

distributed project management.

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Crosstown Move

Beacon Management, 116 Village Boulevard,

Suite 210, Princeton 08540. 609-514-1801; fax,

609-514-1806. Home page: www.beaconprinceton.com

Grant W. Schaumburg Jr. and Mark S. Stratton have moved

Beacon Management’s office from 47 Hulfish Street

Forrestal Village. Phone and fax are new. The company

declined to comment.

Schaumburg has worked in futures management for nearly 30

years, according to the company’s website. Formerly a

trader and trading systems manager at Commodities

Corporation (now Goldman Sachs), he was a founder and

president of Mount Lucas Management Corporation, which

offered futures investment programs to large pension

plans.

Stratton, the president, developed the firm’s proprietary

research, trading, and investment account software that

generates specific trading instructions for each account.

"Beacon investment software simulates the historical

performance of a quantitative trading approach applied to

one or more markets," says the website. "Computer programs

also simulate the daily interaction of multiple trading

approaches applied to multiple markets."

Karen L. Zaramba is the vice president of operations.

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Contracts Awarded

Telelingua USA, 46 Sayre Drive, Plainsboro

08536. Lionel Mellet, CEO. 609-951-9511; fax,

609-951-0550. Www.telelingua.com

Telelingua has contracted with Educational Testing Service

to provide translation services to help market and deliver

ETS’s products to more than 180 countries. A full-service

translation company, Telelingua USA focuses on

pharmaceutical, medical, educational and technical

translations and localization (U.S. 1, January 7, 2004).

CEO Lionel Mellet had been vice president of technology

for Berlitz International until he opened the American

branch of this Brussels-based translation company. His

translators use a web-based software platform that lets

translators in diverse locations collaborate on a project

in real time. Also working for the company are another

former Berlitz employee, Hector Baraona, and Mellet’s

wife, Cecelia.

Zargis Medical Corp., 755 College Road East,

Princeton 08540. Shahram Hejazi, president and CEO.

609-734-6510; fax, 609-734-6565. Home page: www.zargis.com

Zargis Medical Corp., a spinoff of Siemens Corporate

Research, has taken a step toward a commercial rollout for

its Cardioscan, the first and only computer-aided medical

device to support physicians in analyzing heart sounds for

the identification of suspected murmurs, a potential sign

of heart disease. Zargis obtained U.S. Food and Drug

Administration clearance to show a graphical display of

the median energy level, timing, and duration of suspected

heart murmurs during specific segments of the diastolic

and systolic intervals of heartbeats recorded by

CardioScan. The majority of Zargis Medical is owned by

Speedus Corporation.

Bayne Law Group LLC, 116 Village Boulevard,

Suite 200, Princeton 08543-3036. Andrew J. Bayne Esq.

609-924-4295; fax, 609-924-4298. Home page:

www.baynelaw.com

Passer and Crown Inc., 531 Lake Drive,

Princeton 08540. 609-924-5686; fax, 609-279-1598.

After Andrew Bayne and Keld Hansen were featured in the

same U.S. 1 Survival Guide item on international trade

(August 18), they got in touch and formed a partnership.

Passer & Crown Inc. is an international investment banking

and consulting firm offering middle market and

confidential support to companies of various sizes,

industries and geographic locations.

The Bayne Law Group provides international contracts,

transactions and dispute resolution for small and

middle-market business interests throughout the world.

"We found out it was a wonderful idea to make a complete

package of services, one stop shopping," says Hansen.

"Between us, we have an interesting concept. Often people

go first to a lawyer and then to a business consultant."

The lawyer does what he is asked to do, but the business

consultant might decide that the deal requires more

flexibility. "When these things are solved together the

client can sleep better.

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Management Moves

Franklin Photo & Imaging, 3417 Route 27,

Franklin Towne Center, Franklin Park 08823. 732-297-5656;

fax, 732-297-3404.

Two brothers, Jan Gojdycz and Michael Gojdycz (pronounced

Goydich), bought the Moto Photo store at the Franklin

Towne Center.

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Deaths

Duncan W. Alling, 66, on September 13. He was headmaster

of Princeton Day School from 1986 to 1994.

Thomas A. Peterson, 60, on September 14. Formerly an

officer at J.P. Morgan & Co., he was most recently a

consultant with Computer Sciences Corp.

Corrections or additions?


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