There are more than 467 million professionals around the world on LinkedIn. Do you know how to make yourself and your brand stand out?

Marc W. Halpert does, and his company, Connect2Collaborate (, offers seminars and webinars to share his LinkedIn evangelism. His next presentation will be at the Gotham Networking luncheon on Friday, May 12, from 12:30 to 2 p.m. at Mediterra Restaurant on Hulfish Street in Princeton. Cost: $38. To register visit

Attendees will learn how to manage their profile to best brand themselves in alignment with their company’s marketing strategy and how to best use the online platform to connect with like-minded professionals. A question-and-answer session follows.

Halpert holds a bachelor’s degree in international relations from the University of Virginia and an MBA from George Washington University. A self-described “multi-preneur,” he left corporate finance in 2001 and has since founded three companies, all of which he still runs. He started Connect2Collaborate in 2010. His new book, “LinkedIn Marketing Techniques for Law and Professional Practices,” is due out mid-year.

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