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Published in U.S. 1 Newspaper on February 2, 2000. All rights
Commercial Real Estate: Software Fruitbasket
After 10 years on Route 206 Princeton Softech is pulling
up stakes and moving to larger quarters at University Square on
Road, where it will sublease the space, furniture and all, currently
occupied by Computer Associates. Meanwhile that group of Computer
Associates employees — who started out working for Logic Works
— will join their compatriates on Orchard Road.
Computer Associates owns the Orchard Road building, and when it was
known as ADR it had 600 employees there. Now it has just over 300
employees and sublets some of the building to Opinion Research and
Blessing/White. About 80 will come from the offices at University
Square and bring the total up to 400 by this summer, a spokesperson
Princeton Softech, a wholly-owned subsidiary of Computer Horizons,
works on component-based development tools, E-business solutions,
and E-data technologies. Joe Allegra, president of Princeton Softech,
says he has 22,000 square feet now but will stretch out into 52,000
when he makes the move in March. Cushman and Wakefield represented
Computer Associates and Robert T. Morford of the Garibaldi Group
201, Princeton 08542-1423. Joseph A. Allegra, president. 609-688-5000;
fax, 609-497-0302. Http://www.princetonsoftech.com.
Road, Box 8, Princeton 08543-0008. 908-874-9000; fax, 908-874-9420.
Home page: http://www.cai.com.
Square at Princeton, Princeton 08540. 609-514-1177; fax, 609-514-1175.
With a 10,500-mile-network of underground pipes
from the Gulf of Mexico to New York City, Transcontinental Gas Pipe
Line Corp. is one of the major transporters of natural gas to the
Northeast. Part of Williams Gas Pipeline in Tulsa, Oklahoma, Transco
has a home office in Houston and until recently a 10,000-square-foot
office serving New Jersey, Pennsylvania, and part of New York at 214
That office just moved to a building formerly owned by Druker, Rahl
& Fein at the intersection of Canal Pointe Boulevard and Farber Road.
The deal closed last month. The building used to have the address
of 200 Canal Pointe but is now known, according to West Windsor
original plan, as 99 Farber Road with the Princeton 08540 zip code.
The building sold for $1,525,000. Bill Barish of Commercial Property
Network marketed the building and represented the buyer as well.
Rahl et al relocated to Quakerbridge Road.
Transco’s purchase of the building was a cost-saving move, says Mario
DiCocco, operations director of the Princeton office. "Our
operating costs are much less in a building that we have control
But Transco is also seeing a fair share of business expansion because
of the newly deregulated energy market in New Jersey. The company,
which already has contracts with several distribution companies
PSE&G, may be teaming up with energy companies moving in from out
of state. "Deregulation will bring in more competition and more
demand for natural gas," says DiCocco, a civil engineer with a
degree from the New Jersey Institute of Technology, Class of 1977.
"If an independent power producer comes in and decides to build
a power plant they may contract with us directly. We’re working with
some of the new power producers and existing customers and we’re
to be ready for demand."
Thus, Transco proposed the Market Link Project — a plan to lay
pipes in various parts of New Jersey where energy companies are
about building new power plants. "There are presently several
power plants on the books to be built and they will need fuel to run
them," says DiCocco. "I think our biggest challenges are being
able to build our infrastructure to build the pipelines that we need
to meet the growing needs of the northeast. "
The project has yet to be approved by the Federal Energy Regulatory
Commission but, says DiCocco, "they gave us some direction to
move forward." Transco also has to face competition from
in the same market as Duke Energy.
Transcontinental was formed in the 1940s, and even owned offshore
wells in the Gulf of Mexico for some time. It merged with Williams
in 1995 and now focuses solely on transporting natural gas.
Road, Princeton 08540. Mario DiCocco, director. 609-936-2400; fax,
609-936-2430. Home page: http://www.williams.com.
— Melinda Sherwood
Maxine Millstein, president. 609-279-9919; fax, 609-279-9920. E-mail
"After being with someone else for 20 years," says Maxine
Millstein, "I decided to fly alone." Millstein, who previously
worked at Sturhahn Dickinson & Bernard (SDB) Insurance at 14 Main
Street in Kingston, has opened her new agency, Advantage Insurance,
just up the road.
Millstein has allied herself with several associates with specialties
in the specific areas she sells. "Clients who know me know I’m
very thorough. I’m a person who takes the time to listen. Not only
can you call and get insurance, but I’m someone you can call for
Service is a very important part of insurance, Millstein says.
insurance, there’s nothing to show for what you buy. What I can at
least do is give an explanation." She frowns at some of the
and their impersonal treatments of customers. "That’s something
nice about having a small office — whenever you call, you’re going
to get me."
The mother of two college-age children, she lives in Bucks County.
Advantage has a sister company in Holland, Pennsylvania, and
Millstein splits her time evenly between the two branches. She doesn’t
mind the challenge of starting up two businesses at the same time.
"It’s great," she says. "I love it."
Margaret Ward, vice president of marketing. 609-951-9222; fax,
A software developer, ZZSoft, Inc. has opened a branch in Princeton.
Led by Margaret Ward, vice president of marketing, the new office
is poised to provide better service to its east coast clients.
Based in Provo, Utah, ZZSoft has locations across America, the United
Kingdom, and Asia. Its main product, Eclipse, is a powerful database
package aimed at publishers. In addition to circulation fulfillment,
the Windows-based system also tracks demographics and audit
manages agency accounts, and handles payments, among other things.
A new Internet module allows customers to make changes and order
online. "It runs all the back office operations," Ward says.
What sets ZZSoft apart from other software developers is the advanced
scope of its product, says Ward. "We really channel customers’
needs. Our product is scalable, and relatively easy to install. It
has a host of options for big guys as well as little guys."
ZZSoft’s clients range from large journals to E-publishers, Ward says.
The Eclipse database is behind the Wall Street Journal European
and UK publishers Blackwells, and the company has recently signed
with Cambridge University Press.
A native of Washington, D.C., Ward is an alumna of the University
of Colorado at Boulder, Class of 1989, and has worked in D.C. as
publisher at National Journal, a publisher of many government and
Her husband continues to work in D.C. as chief technology officer
at Avectra, a software company providing solutions for associations.
Ward settled on Princeton as the office location, partly for its
name value, but also because for its prime location, near publishing
hubs of New York and Washington. "We’re able to span very easily
from Boston to Atlanta," Ward says. "Now we can be a lot more
— Erin Ellis
in the information technology department at Merrill Lynch, Scudders
with the law firm Levinson Axelrod in Edison.
agent for Dow Jones on Route 1 North.
at Princeton University and helped found its development office.
to her late husband in his accounting firm, Klatzkin & Company, now
on Whitehorse-Hamilton Square Road.
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