Corrections or additions?
This article by Barbara Fox was prepared for the September 4, 2002 edition of U.S. 1 Newspaper. All rights reserved.
Bovis Expands At 821 Alexander
In an effort to concentrate more strongly on its health
care business, Bovis Lend Lease is creating a permanent headquarters
for its two-year-old pharmaceutical division at 821 Alexander Road,
the building it constructed for the Advance Group. Charles A. Bacon
is CEO of global markets at this site, which has about 21,000 square
feet, and Robert W. Thomsen is the partner in charge of the Princeton
office. Of the 250 tri-state employees, 75 are working from this office
now, and Bacon says he expects to add at least 100 more.
Bovis’s global projects include the $1 billion Wyeth BioPharma Campus
at a castle near Dublin, the restoration of Ellis Island, Atlanta
Olympics facilities, EuroDisney Land, and the new Ritz Carlton hotel
in Lower Manhattan. Health care projects totaled $540 million last
year and included work for Wyeth, Pfizer, Johnson & Johnson, Schering-Plough,
Merck, and Glaxo Smith Kline. Having a central office to focus on
health care could help to replace the business that Bovis has lost
from telecommunications companies that have been hurt by the recession.
A $5 billion engineering and construction company with offices in
40 countries, Bovis has had a presence in Princeton since 1986. In
1994 the construction division, then called Lehrer McGovern Bovis,
moved from 1,600 square feet at Nassau Park to 100 Village Boulevard
in Forrestal Village. In 1999 the company was purchased by an Australian
company, Lend Lease, and it moved to Alexander Road last year.
08540. Charles A. Bacon, CEO. Robert W. Thomsen, senior vice president.
609-951-0500; fax, 609-951-0038. Home page: www.bovislendlease.com
If you installed a washing machine on your second floor,
would you spend $129 to protect the first floor from overflow damage
caused by a malfunctioning machine or splitting hose? Robert Collette,
50, has tapped the European market to find and sell a device that
offers this protection.
Take off the washing machine hose from the faucet, screw on Collette’s
HydroStopper device, and put a sensor on the floor. If the hose breaks
or the washing machine overflows for whatever reason, the sensor activates
the HydroStopper and closes the supply of the water.
"This concept has been around in Europe for 10 to 12 years,"
says Collette, who is an American citizen but grew up in Haarlem,
the Netherlands. "Four years ago, when I went back to Holland,
I looked for something to protect the laundry upstairs. Last year
I found the HydroStopper, and now I am importing and selling it in
the United States and Canada, through distributors and manufacturing
reps who visit the plumbing supply houses and apartment complexes.
Florida, Western Canada, Illinois, Texas, and Virginia are good territories
Colette went to the Maritime Academy in the Netherlands and had a
career as a maritime engineer, first sailing for Shell Oil all over
the world, and then for the Holland America line, as the Chief Engineer
on such ships as the Rotterdam, Veendam, and Volendam. The job is
just work, he says, though it could be considered glamorous because
it involved hosting formal dinners. In fact, that is how he met his
future wife, on a Holland America line ship. "We sailed six months
together, and then I quit that kind of life." He and his wife
have lived in Princeton for 12 years, and she gives art classes to
home schooled children.
Washing machine hoses sold in the United States last only two to four
years, says Collette, and after that you are living on borrowed time.
"We are running a survey on our web page, and we find that 75
percent of Americans don’t close the valves after they use the washing
machine. Yet the water pressure is continuously on the hose."
Damage from a leaking hose would not be so bad if you do your wash
in the basement, but think of the ruin that would result from a big
leak on the second floor. "If something happens, the damage is
mind boggling," he says. "State Farm pays out $150 million
a year on washing machine damage."
— Barbara Fox
Collette, president. 609-683-4077; fax, 609-683-1293. Www.flowstopinc.com
Mitch Leon, president. 609-924-1116; fax, 609-924-6648.
Founded in 1993, this medical communications company had 33 workers
in 1997 and has tripled its size in five years. Currently 100 employees
occupy 16,000 feet in two floors at Research Park, the first floor
at 189 Wall Street, and the second floor at 152 Wall Street. It offers
editorial, design, and marketing services.
Princeton 08540. John Sedor, CEO. 609-627-8500; fax, 609-627-8682.
Home page: www.genevarx.com
This generic pharmaceutical company made its move from Morgan Lane
to the Carnegie Center and has a new phone and fax. It is part of
Park, Suite 208, Princeton 08540. Donald Gallo, senior vice principal.
609-520-2700; fax, 609-520-0369. Www.segalco.com/sibson
This consulting company had had three owners in 10 years, and after
moving from the Carnegie Center to Alexander Park, it was sold again
this year. Now known as the Segal Company with Sibson Consulting in
parentheses, it has 15 people who offer help in organizational effectiveness,
human resources, and compensation setting.
In 1992 Sibson & Company did a management buyout from its parent company,
Johnson & Higgins. In 1998 it was acquired by Boston-based Nextera,
which had a total of 600 consultants at that time.
In 2001 it moved from 19,000 square feet at 504 Carnegie Center to
24,000 feet on two floors in the right half of the new Alexander Park
building. It innovatively furnished the space to de-emphasize the
actual offices (small, equally sized) and emphasize collaborative
meeting spaces. Of particular note was an internal staircase that
connected floors two and three on the right half of the building.
Six months later, in January 2002, Nextera decided to focus on focused
econometrics and sold this division to the Segal Company. Just 15
people remain in this office, and the third floor has been sublet
Segal is a 60-year old human resources and employee benefits consulting
firm that works in the areas of pension actuarial, employee benefits
design, and employee communication. "It wanted to move into more
customized consulting work, such as our human resource strategy consulting,"
says Donald Gallo, senior vice principal, "and it had been building
its own unit when it decided to move more aggressively." Gallo’s
division focuses on executive performance pay, sales effectiveness,
and organization change.
Cranbury 08512. David Pedersen, vice president operations. 609-409-0909;
fax, 609-409-2946. Www.fairisaac.com
A developer of software for wireless telecommunications carriers has
been sold, along with its parent company HNC, to Fair Isaac & Company.
HNC was based in San Diego, and Fair Isaac has its headquarters in
the Twin Cities, Minnesota. The company was founded in 1986 as Systems/Link.
The sale was announced in April and was made final in early August.
The firm offers high end analytics and decision management software
for the telecom, financial, and insurance industries. Among its products
that help wireless carriers track call detail records and deal with
cellular fraud are Roamex, an international, real-time roamer data
exchange network; FraudTec, a real-time fraud profiling system with
a graphical user interface; and SwitchLink, a real-time switch data
collector with a billing feed.
Cranbury 08512. Julien Yoseloff, owner. 609-655-4770; fax, 609-655-8366.
Associated University Presses (AUP) moved from 440 Forsgate Drive
to 3,000 square feet at Eastpark Boulevard to accommodate the landlord’s
need for expansion. Also known as Rosemont Publishing, it is the publishing
company for small and university presses. Among them are presses for
Fairleigh Dickinson, Bucknell, Lehigh, and Susquehanna universities.
The company was founded in the 1940s by the father of current owner
Julien Yoseloff. Thomas Yoseloff had been director of the University
of Pennsylvania Press. Though he started out publishing trade books,
the business migrated to academic publishing. Julien’s brother —
who has a PhD in math from Princeton — is CEO of ShuffleMaster,
a shuffling machine and game company in Las Vegas. His sister, Tamar
Lindsay, lives in London where she works in the publishing business
and is a successful poet.
Julien Yoseloff graduated from the University of Pennsylvania in 1962,
did graduate work at Rutgers, and has taken various printing courses.
With a staff of eight, including three editors plus an army of freelancers
from all over the country to do the line editing, Yoseloff publishes
130 books a year. "Selections are made by editorial boards at
each of the universities," he says, "and we do everything
AUP publishes some poetry but no fiction. Some of its reference books,
such as Shakespeare studies and French bibliographies, are accessible
through such online databases as Ebsco and Proquest. To join the ranks
of freelance editors, agrees Yoseloff, brush up on the proofreading
symbols page from the Chicago Manual of Style and schedule an appointment
to take the copy editing test.
The former Carter Wallace credit department has completed its move
to Church & Dwight headquarters on North Harrison Street.
Suite 201, Lawrenceville 08648. Peter Caro, sales director. 609-895-8501;
fax, 609-895-8540. Home page: www.aspentech.com
The 25-person sales office of this software firm moved from Crossroads
Corporate Center and has a new phone and fax. Based in Cambridge,
Massachusetts, it does optimization, modeling, and advanced control
software for life sciences, specialty chemical, and air separation
William T. Quinn, president. 609-409-1200; fax, 609-409-0922.
The building that housed this advertising agency, at 2661 Route 130,
had an electrical fire and burned to the ground in July. The agency
is now at 83 Stults Road, subleasing from the Herman warehouse.
"We had offsite backup for most of our work," says William
Quinn, founder of the 10-year-old firm, "but we lost a lot of
paper files with samples of our old work." The seven people in
the firm worked from their homes until the new quarters were found.
Quinn graduated from Rutgers College in New Brunswick (Class of 1977)
and spun this company off from another advertising firm, W.T. Quinn,
in 1993. Brogan Tennyson’s clients include the Mall at Short Hills,
the World Financial Center, North Park Center in Dallas, the Taubman
Company. It has 2,000 square feet here plus an office in Atlanta.
Route 130 South, Suite 101, Cranbury 08512. Wendy Gold, vice president.
609-655-3998; fax, 609-655-5882. Home page: www.bmiusa.com
The consulting firm moved from 101 Interchange Plaza to Route 130
South. It is an E-commerce/business computer consultant and solution
provider, integrating PC and UNIX-based accounting software, and it
has eight offices.
Princeton 08540. Greg Lezynski, vice president, leasing. 609-419-1551;
fax, 609-799-0245. Home page: www.thegalecompany.com
When the name changed from Gale and Wentworth to the Gale Company,
and owner Stan Gale made a decision go national, the resulting reorganization
sent about 10 people from offices at 4390 Route 1 to the corporate
headquarters in Florham Park.
Five people went to a small office at 1 Independent Way, and six people
in the real estate and investment office for the Princeton area moved
to space that adjoins the property management group at 2 Village Boulevard.
The company owns most of Princeton Forrestal Village.
Don’t just focus on rates of return on your investments,
says Louis F. Rendemonti, who earlier this summer moved his
financial services firm from Osprey, Florida, to Alexander Road. Instead
look at the internal, external, and eternal rates:
of return on CDs, bank accounts, and mutual fund shares.
or taxes that the investment may create, such as capital gains tax
or even the brokers’ fees that the mutual funds pay.
— inheritance or estate tax, on the downside, or death benefits
on the plus side.
Leap Systems, which has trademarked financial engineering systems
and symposia (www.leapsystems.com). With 2,000 agents around the company,
it is endorsed by the Wharton School.
"Typical financial planning has made many 401ks into 201ks because
of the decline in the market. People don’t have to take risk to get
marketable return," he says. "We make a dollar work harder."
Rendemonti has returned his seven-year-old financial planning business
to where it started, in Princeton. He had moved it to Florida but
found his word-of-mouth clientele was growing more quickly up north.
"I kept getting referral after referral and found myself commuting.
Finally we decided `Why don’t we just move back.’" Now he sublets
space at 600 Alexander Road from the Guardian company.
A native of Point Pleasant Beach, where his father owned AutoValet
carwash, he is a graduate of Villanova, Class of 1983, and has CLU
and CHFC certificates from the American College in Bryn Mawr. He and
his wife, Darlene, have children ages 8, 11, and 15.
"A lot of the insurance products we use are fixed-income oriented
where the dividend is still eight percent. Most of our client money
is in that," says Rendemonti. "I was laughed at when the stock
market was at 20 and 30 percent, but my clients did very well last
Third Floor, Princeton 08540. Louis F. Rendemonti. 609-720-5186; fax,
609-452-0838. Home page: www.rendemonti.com
Monmouth Junction 08852. Ava Silverman, center director. 732-329-6644;
This daycare center, formerly called Early Advantage, has closed.
Happy World Day Care center, a sister company in East Windsor, is
answering this phone number.
5, Jamesburg 08831. Rick O’Connell, vice president/general manager.
609-655-4880; fax, 609-655-5718. Home page: www.cppackaging.com
This office of the 30-year-old firm closed, and the equipment has
been moved from 22,000 square feet at 1075 Cranbury South River Road
in Jamesburg to Bethlehem, Pennsylvania. Fifty people worked here
doing unit dose packaging for the pharmaceutical industry — tubes,
contract packaging, and machinery.
08854. Lazbart Oseni, vice president. 732-584-5410; fax, 732-584-5500.
The three-year-old technology firm has moved from Princeton Executive
Center at 4301 Route 1 South to Piscataway and has a new phone and
fax. It was purchased by a publicly traded firm, Silverline Technologies,
in February and is now working as a wholly-owned subsidiary from Silverline’s
headquarters in what used to be an enclave of IBM. About 40 people
made the move, and there is an offshore office in Hyderabad, India.
The firm offers E-commerce solutions and consulting services, software,
and system applications.
Fuji Chemical Industries has moved out of its Robbinsville plant.
The telephone and fax have been disconnected and calls are not being
forwarded. This company produced high performance ingredients used
in food, nutraceuticals, pharmaceuticals and personal care. Products
included grape seed extracts, tocotrierols powders and oils, and astaxanthin
Corrections or additions?
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