Corrections or additions?
This column was published in U.S. 1 Newspaper on March 15, 2000. All rights reserved.
Between the Lines
One of the publications on our list of occasional reading
is an electronically distributed newsletter from a columnist at Editor
& Publisher Magazine. It’s called Stop the Presses, by Steve Outing.
Outing’s column of March 8 caught our interest. It was on a brand
new wrinkle in the dissemination of information on the World Wide
Web — something called "weblogs." A weblog, explains Outing,
is like a website, except much more informal and usually the work
of just one person, with lots of links to websites that the producer
(called a weblogger) finds intriguing. "Webloggers typically
pour their personality into their logs, and develop personal relationships
with their readers," writes Outing.
Now, according to Outing, big league newspapers are getting into the
weblog act, encouraging columnists to start up weblogs and fill them
with the detritus of their print columns as well as other personal
musings that strike their fancy.
What a novel idea, we thought: Personal, maybe even irreverent at
times, filled with items that wouldn’t normally make the newspaper
itself. Hmmm. Sounds a little like Between the Lines to us. Or make
that betweenthelines.com. Yes, we have a hot little dot.com. It’s
not losing much money right now, but we can make it lose tons in the
next year. Would you like to get in on the IPO?
No, the fact is that we are not going to give up our little corner
of the print world. But we can’t help marveling at all the communication
devices that the folks of the World Wide Web discover as if they were
Columbus setting foot on the other side of the earth.
Our favorite is push technology. You know this buzzword by now. After
investing millions of dollars in fancy websites, lots of Internet
pioneers woke up and realized that the world was not knocking down
the door to their site. In fact, most people couldn’t care less about
their sites. So the home page designers began to figure out ways to
send bits and pieces of information out to the public, instead of
waiting for the public to come to them.
If you need to picture push technology just imagine the early days
of newspapering, with thousands of copies being disgorged by a huge
web press (there’s that word again). The papers are then stacked high
at a few newsstands around town, waiting for customers. Then a smart
publisher hires news boys and girls to deliver them to individual
homes — that’s push technology, or should it be pushtechnology.com?
A CORRECTION to your Digital Video article of February 23: The company
Radius is now called Digital Origin, and the software we produce,
which you referred to as "EditTV," is actually called EditDV.
Check out our website — http://www.digitalorigin.com — for
more DV software and industry information.
Digital Origin Inc.
Mountain View, CA
that website and discovered that the firm is offering Digital Video
demos on Thursday, March 16, at the Wiz in Somerville and Saturday,
March 25, at Atlantic Computer Solutions in Toms River.
Corrections or additions?
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— the web site for U.S. 1 Newspaper in Princeton, New Jersey.