To the Editor: Tale of a Downsizing

Pennies into Pounds

Study Long-Term Success

Scam Alert?

Corrections or additions?

This article was prepared for the February 5, 2003 edition of

U.S. 1 Newspaper. All rights reserved.

Between the Lines

For the Women in Business issue this year we began by

focusing on women engineers: the dean of Princeton University’s


school, the president of a national engineering trade group, and the

president/founder of a thriving computer software firm. We thought

they would have interesting stories to tell about swimming upstream

in a profession that is not always hospitable to females.

Also in this issue are a bevy other articles about successful women.

In this group are a vice president who was downsized from Sarnoff

and is setting up a consulting firm, a nurse who bought an answering

service, a photographer who launches models, an artist who is making

a business restoring photographs, and a single mother who is starting

a nonprofit.

Here is a letter from another single mother who tells her own story.

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To the Editor: Tale of a Downsizing

I am a 44-year-old female CPA, African-American single

parent, who was a victim of the mass downsizing that occurred at


in November. I was employee No. 17 and was originally hired to be

the controller, then I became the controller and director of human

resources and then I shed the controller’s title and was the director

of human resources.

I am writing to inform you of how I have chosen to cope with this

traumatic event, which has become almost fashionable in today’s


in hopes that my path may be an inspiration to others.

Although it may be the "in" thing to be downsized, there is

no comfort to be found in joining this group. For the past year, since

September 11th, 2001, my Bishop has been talking about the growing

population of unemployed in our church, encouraging and praying for

them and telling them that their security is in the Lord and not in

a paycheck. He would often ask them to stand and the employed in the

congregation would join the Bishop in praying and encouraging them.

Although I am a woman of strong faith, I was sure glad I was not in

that group and that I still had my fat paycheck and the Lord to rely

on. Well, on November 13, 2002, like a thief in the night, my fat

paycheck was yanked out of my hand and I became a part of that growing

population in our church.

When you lose a job, you go through all types of emotions; you’re

angry, hurt, depressed, looking for someone to blame, wondering what

you did wrong, wondering what you could have done differently,


who was out to get you, etc.

If you’re not careful you can become bitter, especially if you feel

you made significant contributions to the company and if they kept

anybody it should have been you. I know, because I’ve been through

all these emotions, and more. I still feel, based upon the


I made to the company, I should not be the one on the street. But

hey, stuff happens. You have to get over it and move on with your

life and purpose in your heart that you’re going to be even more


than you were on your last job. Success is the best revenge!!

Therefore, I’ve chosen to start my own business, offering accounting,

tax and human resource services. I’m targeting companies who may need

the skills of a CPA, but for whatever reason, do not want to hire

one full-time. They may "Rent-A-CPA" to augment their


team. To find out more about my services, please visit my website

at (732-422-3870).

So, if you find yourself in 2003’s new fashionable group of the


consider placing your fate in your own hands. Start your own business.

Maybe you have a hobby that you really enjoy and are good at, that

has real commercial potential; or maybe you have a side business that

you can go full-time with; or maybe you have a dream in your heart

about something you’ve always wanted to do. Now is the time! Go for

it! You’re smart enough! You can do it!

Darice S. Gonzalez, CPA

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Pennies into Pounds

U.S. 1’s aptly titled "Survival Guide" section

of January 29 addressed the challenges faced by HomeFront, the


assisting homeless families in our area. Connie Mercer, the executive

director, articulated in pure dollars and cents the impact that


have on the welfare of their clients.

One number worth repeating. is the cost of moving a family into a

new home: $1,500. As Mercer points out, the face of homelessness is

that of the working poor. Monthly expenses can be met, but the real

impediment is the upfront cost of securing shelter.

As one of the many area residents who has felt the sting of downsizing

twice, I know the specter of exhausting one’s capital is no phantom.

Without a security deposit, first and sometimes last month’s rent,

and cash for the utilities hook up, it matters little that one has

the means to pay the rent.

Mercer’s suggestion of pooling resources was graphically demonstrated

five years ago at a HomeFront awards dinner. An anonymous donor made

a challenge pledge. In a matter of moments, the match was raised,

made up of many different amounts which, when aggregated, met the

challenge. Two families were housed in a heartbeat.

Charitable contributions have decreased significantly. I encourage

individuals and organizations to remember that pennies produce pounds

and a neighbor could soon secure what we take for granted: the joy

of "a room of one’s own."

E.E. Whiting


Top Of Page
Study Long-Term Success

I found your Between the Lines article on January 22

very interesting. I continually look to other companies to find the

reasons why some "make it" and some don’t.

Have you ever considered asking the same question to the "really

small" businesses? As I complete my 20th year in business, I have

seen many "independents" come and go. What went right? What

went wrong? As you can imagine, it’s not easy being a small business

owner here in Princeton, but some of us do manage to succeed. This

subject could make both an interesting and inspirational story.

U.S. 1 continues to be an important contribution to Cranbury Station

Gallery — keeping me up-to-date on what my "neighbors"

are up to. Keep up the good work.

Kathleen Maguire Morolda

Cranbury Station Gallery, Princeton, Dayton, and


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Scam Alert?

On February 10 U.S. 1 Newspaper will begin faxing out

forms for businesses to confirm information for the 2003-2004 U.S.

1 Business Directory.

At least one Princeton area business recently got a call from a


Directory" that charges several hundred dollars for a listing.

We do sell advertisements in the U.S. 1 Business Directory, but


that qualify to be in the directory get one listing, and it is free.

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