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This article was published in U.S. 1 Newspaper on July 15, 1998. All

rights reserved.

Between the Lines

It’s a tale of two office parks — the Princeton Forrestal Center,

the granddaddy of the Class A office parks in this corridor, and the

Carnegie Center, the nimble-footed competitor that aimed to beat the

Forrestal Center at its own game.

When the Princeton University trustees set aside 2,200 acres at the

Forrestal Center on College Road and Scudders Mill Road for commercial

use, it hoped to foster research and development laboratories that

might help incubate technologies discovered by the faculty. But in the

early stages, the Forrestal Center seemed to be dominated by sales

offices and back offices for stockbrokers, banks, and insurance

companies. IBM was there, but with a sales office. So were Merrill

Lynch, First Boston, American Reinsurance — with the exception of

Cytogen the park didn’t have the R&D firms that the trustees

envisioned.

But gradually the back offices are leaving and the R&D firms are

moving in: Hitachi, Taylor Technology, Sarnoff Real Time,

Bristol-Myers Squibb, Bracco, Ranbaxy Pharmaceuticals, Cytogen, Orchid

Biocomputer, and Physiome Sciences.

The speakers at the U.S. 1 Computer Showcase are a good example:

Siemens Corporate Research and ITXC Corp. are neighbors at 750 and 600

College Road respectively. And the stories by Barbara Fox in the

special Computer Showcase section — inserted after page 26 of this

issue — offer a rare glimpse into what goes on in these corporate

research centers.

The Carnegie Center, meanwhile, is also in the news, leading off our

Life in the Fast Lane column on page 39. After months of speculation,

the Carnegie Center sale has been consummated. The best news is that

Alan Landis and his Carnegie Center team will remain in place, and

seems certain to be the source of more development in the near future.

For all these reasons it seems to be a good time to celebrate, and to

learn a few things about our fast-moving community as well. We will

have the chance to do both at the U.S. 1 Computer Showcase on

Thursday, July 25, 4 to 7:30 p.m., at Novotel on Route 1 North. These

annual showcases are a great way to meet and greet the cognoscenti of

Princeton’s scientific and technical community. Arding Hsu, for

instance, is among the more than a dozen Siemens scientists who have

been to the showcases, so we didn’t have any trouble persuading him to

let one of the scientists in his department, Michael Wynblatt, appear

on a panel this year.

The lineup includes Wynblatt and Mary Evslin of ITXC (the Internet

telephony firm) on how to use the Internet without a computer. For a

panel on Internet and the Law, Rachel Lilienthal Stark and John

MacDonald of Stark & Stark ask whether someone could be pirating your

home page. Glenn Paul will demonstrate his Touch-Screen Concierge,

Mitch Geier of CECG will do a Windows 98 sleight of hand, and Joe

Brady of Digital Arts & Graphics will give minitutorials on using

Photoshop 4.0. Plus there will be more than 18 exhibitors with the

latest technological knowhow.

It’s all free, but please register. Look on the back page or fax

title, company, address, and phone to 609-452-0033. E-mail to

showcase@princetoninfo.com. See you there!

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Corrections

In the July 8 story on Biomimetics, U.S. 1 Newspaper erroneously said

that Schoemaker’s Gourmet Pizza had gone out of business. Erik

Schoemaker did close his retail business on Palmer Square in 1994 but

continues to operate Schoemaker’s Gourmet Pizza from a virtual office

at 4371 Provinceline Road (609-921-2854). His wholesale pizza products

are manufactured and packaged in Ohio.


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